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 AllSince 2007
Citations967470
h-index1412
i10-index1812
Citations to my articles
Citations to my articles
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 Title / AuthorCited by Year
The World Wide Web as a functional alternative to television
DA Ferguson, EM Perse
Journal of Broadcasting & Electronic Media 44 (2), 155-174
2932000
Broadcast/cable programming: Strategies and practices
ST Eastman, DA Ferguson
Wadsworth Pub. Co.
1201993
Profile: Channel repertoire in the presence of remote control devices, VCRs and cable television
DA Ferguson
Journal of Broadcasting & Electronic Media 36 (1), 83-91
691992
Media and audience influences on channel repertoire
DA Ferguson, EM Perse
Journal of Broadcasting & Electronic Media 37 (1), 31-47
681993
The broadcast television industry
JR Walker, DA Ferguson
Allyn and Bacon
621998
Cultivation in the newer media environment
EM Perse, DA Ferguson, DM McLeod
Communication Research 21 (1), 79
461994
Measurement of mundane TV behaviors: Remote control device flipping frequency
DA Ferguson
Journal of Broadcasting & Electronic Media 38 (1), 35-47
361994
The impact of the newer television technologies on television satisfaction
EM Perse, DA Ferguson
Mass media & society, 317
301997
Uses and gratifications of MP3 players by college students: Are iPods more popular than radio?
DA Ferguson, CF Greer, ME Reardon
Journal of Radio Studies 14 (2), 102-121
272007
The benefits and costs of web surfing
EM Perse, DA Ferguson
Communication Quarterly 48 (4), 343-359
272000
Promotion and marketing for broadcasting and cable

Focal Press
241999
Audience satisfaction among TiVo and ReplayTV users
DA Ferguson, EM Perse
Journal of Interactive Advertising 4 (2), 1-12
202004
Leisure time and channel repertoire in a multichannel environment
DA Ferguson, SR Melkote
Communication Research Reports 14 (2), 189-194
161997
Media programming: Strategies and practices
ST Eastman, DA Ferguson
Thomson/Wadsworth
142006
Promotion and marketing for broadcasting, cable, and the web
DA Ferguson
Focal Press
132002
Online program promotion
DA Ferguson
Research in media promotion, 323-347
122000
A framework for programming strategies
DA Ferguson, ST Eastman
Broadcast/Cable/Web Programming: Strategies and Practices, 3-34
112002
Gender differences in remote control use
EM Perse, DA Ferguson
The remote control in the new age of television, 169-186
111993
VCR attitudes and behaviors by length of ownership
BC Klopfenstein, SC Spears, DA Ferguson
Journal of Broadcasting & Electronic Media 35 (4), 525-531
81991
The broadcast television networks
DA Ferguson
Media economics: theory and practice, 149
82004
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