The effect of subjectivity and objectivity in online reviews: A convolutional neural network approach SK Park, T Song, A Sela Journal of Consumer Psychology 33 (4), 701-713, 2023 | 6 | 2023 |
Product Lineups: The More You Search, The Less You Find SK Park, A Sela Journal of Consumer Research 47 (1), 40-55, 2020 | 5 | 2020 |
Rejections Are More Contagious than Choices: How Another’s Decisions Shape Our Own LX Nan, SK Park, Y Yang Journal of Consumer Research, ucad007, 2023 | 3 | 2023 |
Alexa, I Want It Now: How Conversational Artificial Intelligence Agents Shape Consumer Decisions S Kyu Park, Y Han, A Sela ACR North American Advances, 2020 | 2 | 2020 |
The Impact of the Mere Presence of a Free Version in the Freemium Strategy: Bidirectional Effects of a Free Version on Consumers' Preference for the Premium Option SK Park, J Park 마케팅연구 36 (1), 121-146, 2021 | | 2021 |
Threshold Escalation in Product Lineups S Kyu Park, A Sela ACR North American Advances, 2019 | | 2019 |
To Touch Or Not to Touch?: How Touch Influences Decision Confidence S Kyu Park, Y Yang ACR North American Advances, 2018 | | 2018 |
Time to Possess, Time to Progress: the Impact of Temporal Ownership on Time Perception Y Han, SK Park, Y Sung ACR Asia-Pacific Advances, 2015 | | 2015 |
Time to Possess, Time to Progress: The Impact of Temporal Ownership on Time Perception 박상규, 한예규, 성용준 춘계학술대회논문집 2015 (4), 90-90, 2015 | | 2015 |