Explicit versus implicit country stereotypes as predictors of product preferences: Insights from the stereotype content model A Diamantopoulos, A Florack, G Halkias, J Palcu Journal of International Business Studies 48, 1023-1036, 2017 | 114 | 2017 |
Regulatory focus in economic contexts A Florack, J Keller, J Palcu Journal of Economic Psychology 38, 127-137, 2013 | 96 | 2013 |
Judgments at gaze value: Gaze cuing in banner advertisements, its effect on attention allocation and product judgments J Palcu, J Sudkamp, A Florack Frontiers in psychology 8, 251446, 2017 | 38 | 2017 |
How initial cross-group friendships prepare for intercultural communication: The importance of anxiety reduction and self-confidence in communication A Florack, A Rohmann, J Palcu, A Mazziotta International Journal of Intercultural Relations 43, 278-288, 2014 | 36 | 2014 |
The moderating role of regulatory focus on the social modeling of food intake A Florack, J Palcu, M Friese Appetite 69, 114-122, 2013 | 34 | 2013 |
Advertising models in the act of eating: How the depiction of different eating phases affects consumption desire and behavior J Palcu, S Haasova, A Florack Appetite 139, 59-66, 2019 | 15 | 2019 |
Facial mask personalization encourages facial mask wearing in times of COVID-19 J Palcu, M Schreier, C Janiszewski Scientific reports 12 (1), 891, 2022 | 14 | 2022 |
The psychology of branding A Florack, J Palcu Routledge international handbook of consumer psychology, 560-582, 2016 | 11 | 2016 |
Eyes Wide Shut? Understanding and Managing Consumers’ Visual Processing of Country‐of‐Origin Cues G Halkias, A Florack, A Diamantopoulos, J Palcu British Journal of Management 33 (3), 1432-1446, 2022 | 10 | 2022 |
Eye-tracking und reaktionszeitbasierte verfahren zur messung impliziter kommunikationswirkungen J Palcu, A Florack Handbuch Controlling der Kommunikation: Grundlagen–Innovative Ansätze …, 2016 | 6 | 2016 |
How store employees influence consumer choice under retail crowding–a social overload perspective J Palcu, J Kleber, A Florack, J Palcu, J Kleber, C Yoon Adv. Consum. Res 43, 658-659, 2015 | 6 | 2015 |
Author Correction: Facial mask personalization encourages facial mask wearing in times of COVID-19 J Palcu, M Schreier, C Janiszewski Scientific Reports 12, 2022 | | 2022 |
19C Seeing Red? Loss of Personal Control Reduces Consumers’ Interest in Sales Promotions in Crowded Retail Spaces J Palcu, S Haasova, O B Büttner, A Florack ACR North American Advances, 2019 | | 2019 |
Attention to Country-of-Origin Information. J Palcu, A Florack, A Diamantopoulos, G Halkias Advances in Consumer Research 44, 2016 | | 2016 |
The Moderating Role of Regulatory Focus on the Social Modeling of Food Intake J Palcu, A Florack, M Friese ACR North American Advances, 2013 | | 2013 |