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Cited by
Year
The firm's management of social interactions
D Godes, D Mayzlin, Y Chen, S Das, C Dellarocas, B Pfeiffer, B Libai, ...
Marketing letters 16, 415-428, 2005
9592005
Reward programs and tacit collusion
BD Kim, M Shi, K Srinivasan
Marketing Science 20 (2), 99-120, 2001
5482001
Product and pricing decisions in crowdfunding
M Hu, X Li, M Shi
Marketing Science 34 (3), 331-345, 2015
3662015
Optimal mailing of catalogs: a new methodology using estimable structural dynamic programming models
F Gönül, MZ Shi
Management Science 44 (9), 1249-1262, 1998
2281998
Designing optimal sales contests: A theoretical perspective
A Kalra, M Shi
Marketing Science 20 (2), 170-193, 2001
2232001
A bargaining model for a first-time interaction under asymmetric beliefs of supply reliability
H Gurnani, M Shi
Management science 52 (6), 865-880, 2006
1592006
Price competition with reduced consumer switching costs: The case of “wireless number portability” in the cellular phone industry
M Shi, J Chiang, BD Rhee
Management science 52 (1), 27-38, 2006
1592006
Estimating the value of brand alliances in professional team sports
Y Yang, M Shi, A Goldfarb
Marketing Science 28 (6), 1095-1111, 2009
1542009
Simultaneous vs. sequential group-buying mechanisms
M Hu, M Shi, J Wu
Management Science 59 (12), 2805-2822, 2013
1532013
Virtual progress: The effect of path characteristics on perceptions of progress and choice
D Soman, M Shi
Management Science 49 (9), 1229-1250, 2003
1332003
Mailing smarter to catalog customers
FF Gönül, BD Kim, M Shi
Journal of Interactive Marketing 14 (2), 2-16, 2000
1192000
Salesforce compensation scheme and consumer inferences
A Kalra, M Shi, K Srinivasan
Management Science 49 (5), 655-672, 2003
1132003
Video mining: Measuring visual information using automatic methods
X Li, M Shi, XS Wang
International Journal of Research in Marketing 36 (2), 216-231, 2019
1082019
Threshold effects in online group buying
J Wu, M Shi, M Hu
Management Science 61 (9), 2025-2040, 2015
942015
Consumer value-maximizing sweepstakes and contests
A Kalra, M Shi
Journal of Marketing Research 47 (2), 287-300, 2010
922010
Managing capacity through reward programs
BD Kim, M Shi, K Srinivasan
Management Science 50 (4), 503-520, 2004
912004
Money talks… to online opinion leaders: What motivates opinion leaders to make social-network referrals?
M Shi, AC Wojnicki
Journal of advertising research 54 (1), 81-91, 2014
832014
Social network-based discriminatory pricing strategy
M Shi
Marketing Letters 14, 239-256, 2003
592003
Rise and fall of stars: Investigating the evolution of star status in professional team sports
Y Yang, M Shi
International Journal of Research in Marketing 28 (4), 352-366, 2011
512011
When gray markets have silver linings: all-unit discounts, gray markets, and channel management
M Hu, JM Pavlin, M Shi
Manufacturing & Service Operations Management 15 (2), 250-262, 2013
482013
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