Autores
Felipe Csaszar, Miguel Nussbaum, Marcos Sepulveda
Fecha de publicación
2006/2/1
Revista
Technovation
Volumen
26
Número
2
Páginas
151-161
Editor
Elsevier
Descripción
A decision aid is proposed that would enable venture capitalists to improve the accuracy of their decision-making processes. The methodology complements strategic criteria with cognitive ones. When questions on technical know-how and business expertise do not give enough clues, they are supplemented with a different viewpoint given by a cognitive model. The methodology is demonstrated using an e-Business case.
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