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Asst. Prof. Dr. Rajat Subhra Chatterjee
Asst. Prof. Dr. Rajat Subhra Chatterjee
Verified email at ucsiuniversity.edu.my
Title
Cited by
Cited by
Year
What’s Stopping You from Migrating to Mobile Tourism Shopping?
RSC Sze-Mun Wan, Li-Na Cham, Garry Wei-Han Tan, Pei-San Lo, Keng-Boon Ooi
Journal of Computer Information Systems, 2021
31*2021
Customers' online channel switching behavior: the moderating role of switching cost
Z Pourabedin, SF Yeoh, RS Chatterjee, JSY Ho
Information 19 (7B), 2961-2970, 2016
152016
Towards sustainable consumption behaviour through voluntary simplicity: a value mapping orientation
RS Chatterjee
International Journal of Sustainable Society 12 (2), 111-133, 2020
62020
The Influence of Brand Image for the Online Direct Selling of a Malaysian Micro-enterprise Cosmetic Brand: The Mediating Role of Brand Awareness
Rajat Subhra Chatterjee, Linda A/P Seduram, Kwang,T.S., Choon, C.Y., Al ...
International Journal of Internet Marketing and Advertising 15 (5-6), 593-614, 2021
42021
Predictors determining the intention to use hotel branded mobile app among Malaysia's millennials: the mediating effect of perceived personalisation
VMY Lim, RS Chatterjee, PY Foo
International Journal of Services, Economics and Management 12 (3), 254-271, 2021
22021
Exploring the Relationship Between Student Green Engagement and Entrepreneurial Behavior: A Serial Mediation Approach
RS Chatterjee , Naveed R. Khan, Irfan Hameed, Idrees Waris
Global Knowledge, Memory and Communication, 2024
2024
Guilt Induced Message Elaboration and Effect on Attitude towards Value Adoption: An ANCOVA Approach
RS Chatterjee, Sharifah Azizah Haron, Syuhaily Osman, Afida Mastura Binti ...
International Journal of Academic Research in Business and Social Sciences …, 2022
2022
Exploring the certainty of reciprocal relationship with outcome expectations in water conservation efforts among generation Y: social cognitive theory approach
R Ganesh, RS Chatterjee
International Journal of Water, 2020
2020
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