| Social media and loneliness: Why an Instagram picture may be worth more than a thousand Twitter words M Pittman, BJ Reich Computers in Human Behavior 62, 155-167, 2016 | 1238 | 2016 |
| Less is more: is a green demarketing strategy sustainable? CA Armstrong Soule, BJ Reich Journal of Marketing Management 31 (13-14), 1403-1427, 2015 | 136 | 2015 |
| Food as Ideology: Measurement and Validation of Locavorism BJ Reich, JT Beck, J Price Journal of Consumer Research 45 (4), 849-868, 2018 | 126 | 2018 |
| Green demarketing in advertisements: Comparing “buy green” and “buy less” appeals in product and institutional advertising contexts BJ Reich, CAA Soule Journal of Advertising 45 (4), 441-458, 2016 | 107 | 2016 |
| And justice for all: Revisiting the global belief in a just world scale B Reich, X Wang Personality and Individual Differences 78, 68-76, 2015 | 52 | 2015 |
| An Appeal to Intimacy: Consumer Response to Platform‐Appeal Fit on Social Media BJ Reich, M Pittman Journal of Consumer Psychology 30 (4), 660-670, 2020 | 46 | 2020 |
| Social sustainability as buying local: Effects of soft policy, meso-level actors, and social influences on purchase intentions F Testa, MV Russo, TB Cornwell, A McDonald, B Reich Journal of Public Policy & Marketing 37 (1), 152-166, 2018 | 42 | 2018 |
| Who deserves faulty products? How blaming the victim prevents consumer punitive action BJ Reich, T Campbell, R Madrigal Journal of Consumer Psychology 30 (1), 60-76, 2020 | 20 | 2020 |
| Reconstructing the side-effect effect: A new way of understanding how moral considerations drive intentionality asymmetries. SM Laurent, BJ Reich, JLM Skorinko Journal of Experimental Psychology: General 148 (10), 1747, 2019 | 17 | 2019 |
| A shared understanding: Redefining “sharing” from a consumer perspective BJ Reich, H Yuan Journal of Marketing Theory and Practice 27 (4), 430-444, 2019 | 14 | 2019 |
| Understanding side-effect intentionality asymmetries: Meaning, morality, or attitudes and defaults? SM Laurent, BJ Reich, JLM Skorinko Personality and Social Psychology Bulletin 47 (3), 410-425, 2021 | 10 | 2021 |
| When and Why Consumers Respond to Online Privacy Violations C Tran, B Reich, H Yuan HICSS, 2023 | 1 | 2023 |
| You ought to know: Why consumers think companies can foresee bad (but not good) side effects BJ Reich, SM Laurent Psychology & Marketing 40 (3), 610-623, 2023 | 1 | 2023 |
| No to Facebook but Yes to Amazon: A Multi-method Investigation of Consumer Response to Privacy Violations C Tran, BJ Reich, H Yuan Marketing Science Institute Working Paper Series 21, 118, 2021 | 1 | 2021 |
| CROSS-NATIONAL VALIDATION OF A NOVEL MEASURE OF IMPLICIT ETHICAL CONSUMERISM B Reich, H Yuan, L Zollo, R Rialti Global Marketing Conference, 741-742, 2023 | | 2023 |
| Bought but never used: How and when unused utility reduces subsequent spending S Koley, BJ Reich Psychology & Marketing 40, 1953-1964, 2023 | | 2023 |
| Using a Field Experiment to Complement Lab Studies in Consumer Behavior B Reich, R Madrigal SAGE Publications Ltd, 2023 | | 2023 |
| Unexpected Blame: Beliefs, Judgments, and Inferences BJ Reich University of Oregon, 2018 | | 2018 |
| Praise For Blame: Consumer Inferences Following Cause Marketing B Reich, T Campbell, R Madrigal ACR North American Advances, 2017 | | 2017 |
| Morality-Based Blame For Victims of Harmful Product Failures B Reich, T Campbell, R Madrigal ACR North American Advances, 2016 | | 2016 |
Matthew PittmanUniversity of TennesseeVerified email at utk.edu
