‪Peng Liu‬ - ‪Google Scholar‬

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20212022202320241 3 6 5

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Co-authors

Gourab MukherjeeUniversity of Southern CaliforniaVerified email at usc.edu
Shantanu DuttaProfessor of Marketing, University of Southern CaliforniaVerified email at marshall.usc.edu
Hai CheSchool of Business, University of California RiversideVerified email at ucr.edu
Bikram KarmakarDepartment of Statistics, University of FloridaVerified email at ufl.edu
Trambak BanerjeeUniversity of Kansas, School of BusinessVerified email at ku.edu

Peng Liu

Peng Liu

Other names刘芃

Santa Clara University

Verified email at scu.edu - Homepage


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Improved retention analysis in freemium role‐playing games by jointly modelling players’ motivation, progression and churn B Karmakar, P Liu, G Mukherjee, H Che, S Dutta Journal of the Royal Statistical Society: Series A (Statistics in Society), 2022	8	2022
Joint modeling of playing time and purchase propensity in massively multiplayer online role-playing games using crossed random effects T Banerjee, P Liu, G Mukherjee, S Dutta, H Che The Annals of Applied Statistics 17 (3), 2533-2554, 2023	7	2023
Geo-Fencing or Geo-Conquesting? A Strategic Analysis of Location-Based Coupon under Different Market Structures L Ding, P Liu, S Hu Transportation Research Part E 174 (June), 2023		2023

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Articles 1–3