Aktivitas integrated marketing communications terhadap brand image untuk industri rokok kelas Mild MH Prasetyo Fakultas Ekonomi, Universitas Airlangga, 2016 | 18 | 2016 |
Analisis Experiential Marketing Terhadap Brand Image Serta Dampaknya pada Tourist Satisfaction di Kota Bandung MH Prasetyo, TS Maulani Fakultas Ekonomi dan Bisnis, UNISBA, 2017 | 10 | 2017 |
Green banking concept as a positioning strategy to gain brand image MH Prasetyo STIE Ekuitas, 2016 | 8 | 2016 |
Hasyim.(2022). Nusantara Hasana Journal. Nusantara Hasana Journal, 1 (11), 22–32 MH Prasetyo | 8 | |
Optimalisasi Omzet melalui Perencanaan Pemasaran Digital dan Pelatihan Pencatatan Keuangan Cuanki Kang Raffie Bandung F Dialysa, MH Prasetyo Jurnal Dharma Bhakti Ekuitas 5 (2), 523-528, 2021 | 5 | 2021 |
Selfie tourism concept to improve city branding MH Prasetyo International Journal of Advanced Research in Technology and Innovation 1 (2 …, 2019 | 5 | 2019 |
Kajian Brand Equity dan City Branding terhadap Keputusan Mengunjungi Objek Wisata TS Maulani, MH Prasetyo Jurnal Manajemen Dan Bisnis: Performa. https://doi. org/10.29313/performa …, 2019 | 5 | 2019 |
City Branding Effectiveness Strategy In The Context Of Tourist Satisfaction MH Prasetyo, TS Maulani Journal of Economic & Management Perspectives 12 (1), 262-268, 2018 | 4 | 2018 |
Kajian Experiential Marketing Dalam Membentuk Citra Pariwisata Kota Bandung MH Prasetyo, TS Maulani Prodi manajemen, Fakultas Pendidikan Ekonomi dan Bisnis, Universitas …, 2017 | 3 | 2017 |
Experiential Marketing Studies In The Perspective Of Tourist (Case Study On Tourist Destinations In Bandung) MH Prasetyo, TS Maulani South East Asia Journal of Contemporary Business, Economics and Law, Vol. 12 …, 2017 | 3 | 2017 |
Personal Branding Forming Factors in Influence on The Entrepreneurial Orientation of Television Artists Who Have Youtube Channels MH Prasetyo Asian Journal of Research in Business and Management 3 (2), 80-92, 2021 | 2 | 2021 |
Selfie tourism concept as a tool to improve city branding MH Prasetyo ICBEISS 2019 Seri Pacific Hotel, Kuala Lumpur, Malaysia 29 June 2019, 216, 2019 | 2 | 2019 |
Implementasi Pencatatan Keuangan Digital menggunakan Aplikasi Pinterusaha. ID pada Symphony Coffee Bandung MH Prasetyo, F Dialysa, RJ Susanto Jurnal Dharma Bhakti Ekuitas 6 (1), 594-600, 2021 | 1 | 2021 |
Analisis Ekuitas Merek Wisata Kuliner berdasarkan Perspektif Wisatawan dan Pengaruhnya dalam Meningkatkan Nilai Pelanggan TS Maulani, MH Prasetyo Prodi Manajemen, STIE Ekuitas, 2017 | 1 | 2017 |
Social Entrepreneurship dan Experiential Marketing terhadap Corporate Image pada Warung Kopi Kiwari Bandung MH Prasetyo, A Saepudin Forum Manajemen Indonesia (FMI), 2017 | 1 | 2017 |
The Analysis of Instagram Ads Strategy, Brand Awareness and its Impact on Purchasing Decision of Wardah Facial Wash (Case Study in the Community of Kelurahan Cikutra) AM Nabil, MH Prasetyo Banking and Management Review 12 (1), 1-17, 2023 | | 2023 |
CIRENG AND CIMOL NELLA BUSINESS INNOVATIONS: NEW PRODUCT DEVELOPMENT & FINANCIAL ASPECT METHOD IN THE NEW NORMAL ERA FD Sulaksana, MH Prasetyo Abdi Dosen: Jurnal Pengabdian Pada Masyarakat 7 (1), 21-31, 2023 | | 2023 |
Electronic Word of Mouth: Improving the City Image and Increasing the Intention of Tourist Visit TS Maulani, MH Prasetyo International Journal of Advanced Research in Technology and Innovation 4 (4 …, 2022 | | 2022 |
"BUSINESS MODEL CANVAS: (DEFINISI DAN CONTOH ANALISIS)" MH Prasetyo | | 2021 |
PENINGKATAN OMZET MELALUI PELATIHAN PENCATATAN KEUANGAN DAN PERENCANAAN PEMASARAN STRATEGIS PADA SYMPHONY COFFEE BANDUNG F Dialysa, AM Azis, MH Prasetyo Jurnal Dharma Bhakti Ekuitas 4 (2), 436-440, 2020 | | 2020 |