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Mohamad Hadi Prasetyo
Mohamad Hadi Prasetyo
Lecturer of Marketing and Entrepreneurship STIE EKUITAS
Verified email at ekuitas.ac.id
Title
Cited by
Cited by
Year
Aktivitas integrated marketing communications terhadap brand image untuk industri rokok kelas Mild
MH Prasetyo
Fakultas Ekonomi, Universitas Airlangga, 2016
182016
Analisis Experiential Marketing Terhadap Brand Image Serta Dampaknya pada Tourist Satisfaction di Kota Bandung
MH Prasetyo, TS Maulani
Fakultas Ekonomi dan Bisnis, UNISBA, 2017
102017
Green banking concept as a positioning strategy to gain brand image
MH Prasetyo
STIE Ekuitas, 2016
82016
Hasyim.(2022). Nusantara Hasana Journal. Nusantara Hasana Journal, 1 (11), 22–32
MH Prasetyo
8
Optimalisasi Omzet melalui Perencanaan Pemasaran Digital dan Pelatihan Pencatatan Keuangan Cuanki Kang Raffie Bandung
F Dialysa, MH Prasetyo
Jurnal Dharma Bhakti Ekuitas 5 (2), 523-528, 2021
52021
Selfie tourism concept to improve city branding
MH Prasetyo
International Journal of Advanced Research in Technology and Innovation 1 (2 …, 2019
52019
Kajian Brand Equity dan City Branding terhadap Keputusan Mengunjungi Objek Wisata
TS Maulani, MH Prasetyo
Jurnal Manajemen Dan Bisnis: Performa. https://doi. org/10.29313/performa …, 2019
52019
City Branding Effectiveness Strategy In The Context Of Tourist Satisfaction
MH Prasetyo, TS Maulani
Journal of Economic & Management Perspectives 12 (1), 262-268, 2018
42018
Kajian Experiential Marketing Dalam Membentuk Citra Pariwisata Kota Bandung
MH Prasetyo, TS Maulani
Prodi manajemen, Fakultas Pendidikan Ekonomi dan Bisnis, Universitas …, 2017
32017
Experiential Marketing Studies In The Perspective Of Tourist (Case Study On Tourist Destinations In Bandung)
MH Prasetyo, TS Maulani
South East Asia Journal of Contemporary Business, Economics and Law, Vol. 12 …, 2017
32017
Personal Branding Forming Factors in Influence on The Entrepreneurial Orientation of Television Artists Who Have Youtube Channels
MH Prasetyo
Asian Journal of Research in Business and Management 3 (2), 80-92, 2021
22021
Selfie tourism concept as a tool to improve city branding
MH Prasetyo
ICBEISS 2019 Seri Pacific Hotel, Kuala Lumpur, Malaysia 29 June 2019, 216, 2019
22019
Implementasi Pencatatan Keuangan Digital menggunakan Aplikasi Pinterusaha. ID pada Symphony Coffee Bandung
MH Prasetyo, F Dialysa, RJ Susanto
Jurnal Dharma Bhakti Ekuitas 6 (1), 594-600, 2021
12021
Analisis Ekuitas Merek Wisata Kuliner berdasarkan Perspektif Wisatawan dan Pengaruhnya dalam Meningkatkan Nilai Pelanggan
TS Maulani, MH Prasetyo
Prodi Manajemen, STIE Ekuitas, 2017
12017
Social Entrepreneurship dan Experiential Marketing terhadap Corporate Image pada Warung Kopi Kiwari Bandung
MH Prasetyo, A Saepudin
Forum Manajemen Indonesia (FMI), 2017
12017
The Analysis of Instagram Ads Strategy, Brand Awareness and its Impact on Purchasing Decision of Wardah Facial Wash (Case Study in the Community of Kelurahan Cikutra)
AM Nabil, MH Prasetyo
Banking and Management Review 12 (1), 1-17, 2023
2023
CIRENG AND CIMOL NELLA BUSINESS INNOVATIONS: NEW PRODUCT DEVELOPMENT & FINANCIAL ASPECT METHOD IN THE NEW NORMAL ERA
FD Sulaksana, MH Prasetyo
Abdi Dosen: Jurnal Pengabdian Pada Masyarakat 7 (1), 21-31, 2023
2023
Electronic Word of Mouth: Improving the City Image and Increasing the Intention of Tourist Visit
TS Maulani, MH Prasetyo
International Journal of Advanced Research in Technology and Innovation 4 (4 …, 2022
2022
"BUSINESS MODEL CANVAS: (DEFINISI DAN CONTOH ANALISIS)"
MH Prasetyo
2021
PENINGKATAN OMZET MELALUI PELATIHAN PENCATATAN KEUANGAN DAN PERENCANAAN PEMASARAN STRATEGIS PADA SYMPHONY COFFEE BANDUNG
F Dialysa, AM Azis, MH Prasetyo
Jurnal Dharma Bhakti Ekuitas 4 (2), 436-440, 2020
2020
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