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zohreh dehdashti shahrokh
zohreh dehdashti shahrokh
Associate Professor of Business Administration, Allameh Tabataba'i University
Verified email at atu.ac.ir - Homepage
Title
Cited by
Cited by
Year
The effect of country of origin image on brand equity and purchase intention
ZD Shahrokh, AD Azodi
Journal of Applied Environmental and Biological Sciences 3 (12), 52-61, 2013
292013
Analyzing the influence of customer attitude toward brand extension on attitude toward parent brand
ZD Shahrokh, JS Sedghiani, V Ghasemi
Interdisciplinary Journal of Contemporary Research in Business 3 (9), 1133-1148, 2012
292012
An entropy (Shannon) based approach for determining importance weights of influencing factors in selecting medical tourism destinations
Z Dehdashti Shahrokh, H Nakhaei
International Journal of Travel Medicine and Global Health 4 (4), 115-121, 2016
242016
The effects of customer loyalty on repurchase intention in b2c e-commerce, a customer loyalty perspective
ZD Shahrokh, N Oveisi, SM Timasi
Journal of Basic and Applied Scientific Research 3 (6), 636-644, 2013
242013
Improving marketing process using Six Sigma techniques (case of Saman Bank)
E Oliya, MS Owlia, ZD Shahrokh, L Olfat
International Journal of Lean Six Sigma 3 (1), 59-73, 2012
162012
Children's influence in family consumption decisions: an integrative approach
ZD Shahrokh, ME Khosravi
International Review of Management and Business Research 3 (2), 1275, 2014
152014
The impact of industrial brand equity on brand performance from the perspective of buying center members (Case study: Manufacturers of home appliances in Tehran)
Z Dehdashti Shahrokh, A Kohyari Haghighat
Journal of business management 6 (3), 475-496, 2014
122014
The effect of country of brand and country of manufacture on brand loyalty and purchase intention
ZD Shahrokh, DA Arman, V Elham
Standard Global Journal of Business Management 1 (3), 41-48, 2014
112014
A progressive multilevel model for selecting medical tourism destinations: a qualitative study
Z Dehdashti Shahrokh, H Zargham Brojeni, V Nasehifar, ...
International Journal of Travel Medicine and Global Health 5 (2), 60-68, 2017
92017
Interdisciplinary Journal of Contemporary Research in Business
KK BHATTI
Interdisciplinary Journal of Contemporary Research in Business 2 (12), 2011
9*2011
Identify factors influencing on the effectiveness of celebrities advertising
ZD Shahrokh, A Arefi
Journal of Applied Environmental and Biological Sciences 3 (12), 112-121, 2013
82013
Indigenous pattern of market development of organic products in Iran.
MA Dadashi, M Mohammedan, Z Shahrokh, V Khashei
Journal of Agricultural Economics Researches 9 (4), 2018
72018
Antecedents and outcomes of customer experience in iran online retailing
F Hedayat Nazari, Z Dehdashti Shahrokh
Public Management Researches 11 (41), 313-336, 2018
52018
Determining the impact of the management of market orientation dimensions on the performance of organic food production industries in Iran
MA Dadashi, M Mohammadian, Z Dehdashti Shahrokh, V Khashe’ie
Public Management Researches 10 (35), 267-297, 2017
52017
The effective factors on mobile bank acceptance in Saderat Bank
Z Dehdashti Shahrokh, S AbdollahPour
Journal of Business Management (JBMP) 31, 31-47, 2017
52017
Managing Non-Organic Virtual Brand Communities in Social Networking Sites
ZD Shahrokh, MM Poursaeed
International Journal of E-Business Research (IJEBR) 11 (4), 47-62, 2015
52015
Identifying factors influencing on purchase intention of foreign brand in Iran (case study: bosch and Samsung)
SZ DEHDASHTI, HA KOHYARI, A Ottoofi
JOURNAL OF BRAND MANAGEMENT 1 (1), 75-99, 2014
52014
Identify of Social Responsibility Requirements for Producers of High-Speed
M Mohammadian, Z Dehdashti Shahrokh, A Khanlari, B Zohouri
Marketing in Marketing, Perspective of Business Management 28, 27-43, 2016
42016
The effect of service convenience on word-of-mouth and repurchase intention
K Aghili, Z Dehdashti Shahrokh
New Marketing Research Journal 5 (2), 15-36, 2015
42015
Factors Influencing Pattern on Consumers' Attitude and Purchase Intention toward Imported Products
M TORKESTANI, SZ DEHDASHTI, G BAKHSHANDEH
business managment perspective 14 (222), 49-67, 2015
32015
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Articles 1–20