| Advertising and popular culture J Fowles Sage, 1996 | 740 | 1996 |
| The methodological worth of the Delphi forecasting technique KQ Hill, J Fowles Technological forecasting and social change 7 (2), 179-192, 1975 | 547 | 1975 |
| Handbook of futures research RB Fowles Greenwood Press, 1978 | 535 | 1978 |
| The case for television violence J Fowles Sage, 1999 | 170 | 1999 |
| Why Viewers Watch: A Reappraisal of Television′ s Effects J Fowles Sage Publications, 1992 | 153 | 1992 |
| Starstruck: Celebrity performers and the American public J Fowles (No Title), 1992 | 133 | 1992 |
| Mass advertising as social forecast: A method for futures research J Fowles (No Title), 1976 | 58 | 1976 |
| The problem of values in futures research J Fowles Futures 9 (4), 303-314, 1977 | 55 | 1977 |
| Advertising’s fifteen basic appeals J Fowles Language Awareness, 6th ed. St. Martin’s Press, New York, 1994 | 51 | 1994 |
| Television viewers vs. media snobs: What TV does for people J Fowles Stein and Day, 1982 | 44 | 1982 |
| On chronocentrism J Fowles Futures 6 (1), 65-68, 1974 | 43 | 1974 |
| Stereography and the Standardization of Vision J Fowles The Journal of American Culture 17 (2), 89, 1994 | 39 | 1994 |
| Advertising's fifteen basic appeals J Fowles ETC: A Review of General Semantics, 273-290, 1982 | 23 | 1982 |
| Why we wear clothes J Fowles ETC: A Review of General Semantics, 343-352, 1974 | 19 | 1974 |
| Mass media and the star system J Fowles na, 1999 | 18 | 1999 |
| An overview of social forecasting procedures J Fowles Journal of the American Institute of Planners 42 (3), 253-263, 1976 | 14 | 1976 |
| Are Americans Reading Less? Or More? J Fowles The Phi Delta Kappan 74 (9), 726-730, 1993 | 11 | 1993 |
| Is television harmful for children? No J Fowles Taking sides: Clashing views on controversial issues in mass media and …, 2003 | 4 | 2003 |
| The future of the internet: forecasting by analogy J Fowles Futures Research Quarterly 12, 5-18, 1996 | 4 | 1996 |
| THE VIOLENCE AGAINST TELEVISION VIOLENCE+ CAN TV VIOLENCE HAVE A POSITIVE VALUE FOR VIEWERS J Fowles Television Quarterly 28 (1), 41-45, 1996 | 4 | 1996 |
