| Competitive identity S Anholt Destination Brands 20, 2011 | 4636 | 2011 |
| Places: Identity, image and reputation S Anholt Springer, 2016 | 1810 | 2016 |
| Brand new justice S Anholt Routledge, 2006 | 794 | 2006 |
| Brand new justice: The upside of global branding S Anholt Butterworth-Heinemann, 2003 | 743 | 2003 |
| Definitions of place branding–Working towards a resolution S Anholt Place branding and public diplomacy 6 (1), 1-10, 2010 | 708 | 2010 |
| The Anholt-GMI city brands index: How the world sees the world's cities S Anholt Place branding 2, 18-31, 2006 | 681 | 2006 |
| Place branding: Is it marketing, or isn’t it? S Anholt Place branding and public diplomacy 4 (1), 1-6, 2008 | 668 | 2008 |
| Beyond the nation brand: The role of image and identity in international relations S Anholt Brands and branding geographies, 2011 | 639 | 2011 |
| Nation-brands of the twenty-first century S Anholt Journal of brand management 5, 395-406, 1998 | 634 | 1998 |
| Some important distinctions in place branding S Anholt Place branding 1 (2), 116-121, 2005 | 555 | 2005 |
| Branding places and nations S Anholt Brands and branding, 213-226, 2003 | 477 | 2003 |
| Anholt nation brands index: how does the world see America? S Anholt Journal of Advertising Research 45 (3), 296-304, 2005 | 358 | 2005 |
| Brand America: The mother of all brands S Anholt, J Hildreth (No Title), 2004 | 301 | 2004 |
| Nation branding: A continuing theme S Anholt Journal of brand management 10 (1), 59-59, 2002 | 281 | 2002 |
| Nation-brands and the value of provenance S Anholt Destination branding, 41-54, 2007 | 232 | 2007 |
| Foreword to the special issue on place branding S Anholt Journal of Brand Management 9 (4-5), 229-239, 2002 | 232 | 2002 |
| Public diplomacy and place branding: Where's the link? S Anholt Place branding 2 (4), 271-275, 2006 | 229 | 2006 |
| Why brand? Some practical considerations for nation branding S Anholt Place branding 2 (2), 97-107, 2006 | 204 | 2006 |
| The nation as brand S Anholt Across the board 37 (10), 22-28, 2000 | 196* | 2000 |
| Handbook on tourism destinations branding. S Anholt Handbook on tourism destinations branding., 2009 | 158 | 2009 |
