Why consumers’‘New power’will change marketing AJ Reynolds-Pearson, MR Hyman Australasian marketing journal 28 (3), 14-21, 2020 | 7 | 2020 |
New media celebrity and social media promotions: An abstract AJ Reynolds Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018 | 1 | 2018 |
Understanding the relationship Between context dependence and susceptibility to consumption cues: a structured abstract AJ Reynolds, CR Payne Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | 1 | 2017 |
Do Black Lives Matter More to Companies Represented by Women? An Examination of Gender Differences in Corporate Responses to Racial Reckoning: An Abstract P Richardson-Greenfield, M Bell, AJ Reynolds-Pearson, RE Cruz Academy of Marketing Science Annual Conference-World Marketing Congress, 403-404, 2021 | | 2021 |
Australasian Marketing Journal AJ Reynolds-Pearson, MR Hyman | | 2020 |
Monetary and Nonmonetary Cost Factors in the Cycle of Unhealth AJ Reynolds-Pearson Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020 | | 2020 |
Manipulating Context Dependence Changes Susceptibility to the Social Eating Environment: An Abstract AJ Reynolds, CR Payne Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018 | | 2018 |
Consumption in Context: Susceptibility to Environmental Cues Impacts Eating Behavior AJ Reynolds New Mexico State University, 2017 | | 2017 |