| Lifestyle Marketing SERVLIST: Paradigma Baru Pemasaran Bisnis Jasa dan Lifestyle BT Widjaja ID Patent C00,201,604,332, 2016 | 210* | 2016 |
| Exploring the triangular relationship among information and communication technology, busi- ness innovation and organizational performance doi: 10.5267/j.msl.2019.8.006 BT Widjaja, IW Sumintapura, A Yani Management Science Letters- Scopus Indexed 10 (1), 163-174, 2019 | 29* | 2019 |
| The power of jamu: kekayaan dan kearifan lokal Indonesia DRM Tilaar Gramedia Pustaka Utama, 2017 | 29 | 2017 |
| The power of Jamu M Tilaar, BT Widjaja Jakarta: PT Gramedia Pustaka Utama, 2014 | 19 | 2014 |
| Lifestyle Marketing-Paradigma Baru Pemasaran Bisnis jasa dan Lifestyle BT Widjaja Jakarta: Penerbit Gramedia Pustaka Utama, 2009 | 12 | 2009 |
| Hair Do 201 Basic Personal Hair Do MTP Martha Gramedia Pustaka Utama, 2013 | 9 | 2013 |
| The Tale of Jamu-The Green Gold of Indonesia M Tilaar, BT Widjaja Gramedia Pustaka Utama, 2016 | 8 | 2016 |
| The Tale of Jamu: The Green Gold of Indonesia M Tilaar, BT Widjaja | 8 | 2015 |
| Widjaja.(2009) T Bernard Lifestyle Marketing Service: Paradigma Baru Pemasaran Bisnis Jasa & Lifestyle, 0 | 7 | |
| Photobiomodulation: a cultural nursing intervention for physical and psychological adaptation R Rosnani, S Setyowati, RA Koestoer, BT Widjaja, D Mediarti, H Arifin British Journal of Midwifery 30 (5), 258-268, 2022 | 6 | 2022 |
| LIFE-STYLE MARKETING: AN ALTERNATIVE THEORETICAL MODEL OF SERVICE MARKETING DIMENSION (AN EMPIRICAL STUDY ON BEAUTY SALON CUSTOMERS IN JAKARTA) BT Widjaja IJABER - Scopus Indexed 14 (13), 9359-9376, 2016 | 4 | 2016 |
| The nexus of transformational leadership, compensation and knowledge management towards employee performance: Mediation role of work motivation BD Baskoro, BT Widjaja, S Sudarmadji Management and Entrepreneurship: Trends of Development 1 (15), 41-64, 2021 | 2 | 2021 |
| How Brand Equity Changes Service Marketing: The Case of Indonesian Service Industry BT Widjaja International Journal of Economics and Business Administration 8 (3), 534-542, 2020 | 1 | 2020 |
| How Brand Equity Changes Service Marketing: The Case of Indonesian Service Industry BT Widjaja INTERNATIONAL JOURNAL OF ECONOMICS AND BUSINESS ADMINISTRATION 8 (3), 534-542, 2020 | 1 | 2020 |
| The role of relational benefits and brand experience in forming customer perceived value and its impact on e-WOM and willingness to pay more H Tj, B Widjaja Uncertain Supply Chain Management 12 (3), 2023-2030, 2024 | | 2024 |
| Pengaruh Marketing Mix Service, Brand Equity terhadap Purchase Intention yang dimediasi ole Brand Trust J Subroto, B Widjaja, E Desy Jurnal Ekonomi, Manajemen dan Akuntansi 9 (Lembaga Kita), 2023 | | 2023 |
| The Effect of Job Satisfaction and Self-efficacy on Organizational Commitment Mediated by Organizational Culture in Generation Z Age Span Rudy, BT Widjaja, M Tecoalu Enrichment: Journal of Management 13 (3), 2002-2012, 2023 | | 2023 |
| Health is the Most Essential Thing in Survival and the Choice is Determined by Each Individual M Kalyani, BT Widjaja, WD Gunadi MORFAI Journal 3 (2), 2023 | | 2023 |
| Efek Mediasi Minat Beli pada Pengaruh Marketing Mix, Ketersediaan Produz, dan Diversifikasi Produk terhadap Keputusan Pembelian I Supriyanto, BT Widjaja, S Wayoedi Ukrida National Conference 2022 1 (UKrida), 2022 | | 2022 |
| Rancangan Abdimas Berkelanjutan Bagi Warga RT05/010 Warakas (Edukasi Pengelolaan Anggaran Kebutuhan Nutrisi Generasi Penerus di Masa Paska Pandemi) M Tecoalu, HW Tj, E Ingkiriwang, B Widjaja, D Widjaja, F Colline, ... SENDIMAS 2022, 2022 | | 2022 |
