| Mundane consumption and the self: A social‐identity perspective RE Kleine III, SS Kleine, JB Kernan Journal of consumer psychology 2 (3), 209-235, 1993 | 1325 | 1993 |
| On the meaning of leisure: An investigation of some determinants of the subjective experience LS Unger, JB Kernan Journal of Consumer research 9 (4), 381-392, 1983 | 733 | 1983 |
| Analysis of referral networks in marketing: Methods and illustration PH Reingen, JB Kernan Journal of marketing research 23 (4), 370-378, 1986 | 616 | 1986 |
| The attribution process in consumer decision making RW Mizerski, LL Golden, JB Kernan Journal of Consumer Research 6 (2), 123-140, 1979 | 401 | 1979 |
| Perceived risk in store selection RD Hisrich, RJ Dornoff, JB Kernan Journal of Marketing Research 9 (4), 435-439, 1972 | 303 | 1972 |
| ‘These are a few of my favorite things’: Toward an explication of attachment as a consumer behavior construct SE Schultz, RE Kleine, JB Kernan Advances in consumer research 16 (1), 359-366, 1989 | 290 | 1989 |
| Social perception and interpersonal influence: Some consequences of the physical attractiveness stereotype in a personal selling setting PH Reingen, JB Kernan Journal of Consumer Psychology 2 (1), 25-38, 1993 | 254 | 1993 |
| MORE EVIDENCE ON THE EFFECTS OF A PRESENTER'S PHYSICAL ATTRACTIVENESS: Some Cognitive, Affective, and Behavioral Consequences. K Debevec, JB Kernan Advances in consumer research 11 (1), 1984 | 206 | 1984 |
| Contextual influences on the meanings ascribed to ordinary consumption objects RE Kleine III, JB Kernan Journal of Consumer Research 18 (3), 311-324, 1991 | 200 | 1991 |
| Mirror, mirror: Some postmodern reflections on global advertising TJ Domzal, JB Kernan Journal of advertising 22 (4), 1-20, 1993 | 180 | 1993 |
| Reading advertising: The what and how of product meaning TJ Domzal, JB Kernan Journal of Consumer Marketing 9 (3), 48-64, 1992 | 127 | 1992 |
| Compliance with an interview request: A foot-in-the-door, self-perception interpretation PH Reingen, JB Kernan Journal of Marketing Research 14 (3), 365-369, 1977 | 121 | 1977 |
| Achtung! The information processing of foreign words in advertising TJ Domzal, JM Hunt, JB Kernan International Journal of Advertising 14 (2), 95-114, 1995 | 106 | 1995 |
| Personality and implicit behavior patterns DW Greeno, MS Sommers, JB Kernan Journal of Marketing Research 10 (1), 63-69, 1973 | 104 | 1973 |
| Choice criteria, decision behavior, and personality JB Kernan Journal of Marketing Research 5 (2), 155-164, 1968 | 97 | 1968 |
| Measuring the meaning of consumption objects: an empirical investigation RE Kleine, JB Kernan Advances in Consumer Research 15 (1), 498-504, 1988 | 89 | 1988 |
| Materialism as social cognition: People, possessions, and perception JM Hunt, JB Kernan, DJ Mitchell Journal of Consumer Psychology 5 (1), 65-83, 1996 | 84 | 1996 |
| Why products flourish here, fizzle there M Sommers, J Kernan The International Executive 9 (3), 14-16, 1967 | 65 | 1967 |
| CAUSAL ATTRIBUTIONS AND PERSUASION: THE CASE OF DISCONFIRMED EXPECTANCIES. JM Hunt, TJ Domzal, JB Kernan Advances in consumer research 9 (1), 1982 | 62 | 1982 |
| Physical attractiveness, message evaluation, and compliance: A structural examination K Debevec, TJ Madden, JB Kernan Psychological Reports 58 (2), 503-508, 1986 | 59 | 1986 |
