Why internal branding matters: The case of Saab A Bergstrom, D Blumenthal, S Crothers Corporate reputation review 5, 133-142, 2002 | 445 | 2002 |
Brand councils that care: Towards the convergence of branding and corporate social responsibility D Blumenthal, A Bergstrom Journal of Brand Management 10 (4), 327-341, 2003 | 232 | 2003 |
Women and soap opera: A cultural feminist perspective D Blumenthal (No Title), 1997 | 87 | 1997 |
Representing the divided self D Blumenthal Qualitative Inquiry 5 (3), 377-392, 1999 | 70 | 1999 |
Beyond ‘form versus content’: Simmelian theory as a framework for adaptive brand strategy D Blumenthal Journal of Brand Management 10, 9-18, 2002 | 20 | 2002 |
For the end of brand balderdash-and the beginning of a real future D Blumenthal Journal of brand management 11 (3), 177-179, 2004 | 17 | 2004 |
Internal branding: Does it improve employees’ quality of life D Blumenthal Institute for Brand Leadership, 2001 | 16 | 2001 |
Can brand leadership recover local trust and global responsibility? C Macrae, B Rouse, J Yan, T Kitchin, D Blumenthal, J Caswell, I Ryder, ... Journal of Brand Management 10 (4), 268-278, 2003 | 7 | 2003 |
“Face of the Brand”: A design methodology with global potential D Blumenthal Design Management Journal (Former Series) 12 (4), 65-71, 2001 | 7 | 2001 |
Why branding, as we know it, is about to collapse D Blumenthal Journal of Brand Management 12, 148-150, 2005 | 5 | 2005 |
Now Hear This: How to Get a Tween's Attention A Bergstrom, D Blumenthal International Journal of Advertising and Marketing to Children 3 (1), 23-30, 2001 | 3 | 2001 |
Wow! Who built that? D Blumenthal Design Management Journal (Former Series) 14 (1), 68-73, 2003 | 1 | 2003 |
Bible Study Coffee Time D Blumenthal | | 2024 |
From the Heart: Jewish Reflections D Blumenthal | | 2023 |
On Government D Blumenthal | | 2023 |
For Women Only D Blumenthal | | 2023 |
Memes D Blumenthal | | 2023 |
Brand Academia D Blumenthal | | 2023 |
Faith In The Valley D Blumenthal | | 2022 |
The Blessing of Discernment D Blumenthal | | 2022 |