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Olga Rauhut Kompaniets
Olga Rauhut Kompaniets
Halmstad University, PhD, Senior lecturer in Marketing and Business Administration
Verified email at hh.se
Title
Cited by
Cited by
Year
Основные проблемы перехода современных компаний к маркетинго-ориентированному управлению
О Компаниец
Проблемы теории и практики управления, 92-98, 2008
252008
WHY URBAN AND RURAL PLACE MARKETING STRATEGIES DIFFER: A THEORETICAL DISCUSSION
OR Kompaniets, D Rauhut
Romanian Journal of Regional Science 10 (1), 23-40, 2016
192016
Place Marketing and Rural Municipalities in Northern Sweden: A Content Analysis of Municipal Homepages
O Rauhut Kompaniets, D Rauhut
Romanian Journal of Regional Science 7 (2), 11-36, 2013
162013
Sustainable competitive advantages for a nascent wine country: an example from southern Sweden
OR Kompaniets
Competitiveness Review: An International Business Journal, 2022
122022
The Impact of Immigrant Entrepreneurship on Regional Development in Western Sweden
D Rauhut, O Rauhut Kompaniets
Romanian Journal of Regional Science 12 (1), 18-42, 2018
122018
Особенности взаимосвязи маркетинговых функций компании с показателями эффективного функционирования розничной торговли
ОС Компаниец
Российское предпринимательство, 52-56, 2009
11*2009
Методика поэтапного перехода предприятий розничной торговли к маркетинго-ориентированному управлению
ОС Компаниец
Московский государственный университет экономики, статистики и информатики …, 2012
10*2012
Marketing-oriented Management as Retail Innovation Development
O Kompaniets
IDO science: Innovation. Development. Outsourcing, 3, 2011
10*2011
Retail Marketing Innovations: The case of Tver Region
O Kompaniets
IDO science: Innovation. Development. Outsourcing, 50-53, 2010
10*2010
Разработкасовременной классификации маркетинговых функций компаний согласно концепции маркетинго-ориентированного управления
ОС Компаниец
Региональная экономика: теория и практика, 61-67, 2009
10*2009
How to measure the impact of place marketing activities: a methodological discussion
D Rauhut, O Rauhut Kompaniets
Geografisk Tidsskrift-Danish Journal of Geography 120 (1), 67-78, 2020
92020
A ‘bottom-up’place marketing initiative: Destination Lund Sweden
O Rauhut Kompaniets
3rd Annual Conference of the International Place Branding Association (IPBA …, 2018
52018
The Place Marketing Concept of Rural Towns in Northern Sweden: What is the Unique Selling Point?
O Kompaniets, D Rauhut
Louvain-la-Neuve: European Regional Science Association (ERSA), 2013
52013
Wine tourism and family enterprises in southern Sweden: Problems, challenges and potentials
O Rauhut Kompaniets, H Nilson
4th Annual Conference of the International Place Branding Association (IPBA …, 2019
42019
Place Marketing of Rural Areas: Why Cannot City Marketing Strategies be’Copy-Pasted’?
O Rauhut Kompaniets, D Rauhut
Regional Studies Association’s European Conference, 3-6 April 2016,Graz, Austria, 2016
4*2016
Social media, wine tourism and an emerging destination: a case study of southern Sweden
O Rauhut Kompaniets, H Nilson
Technology Advances and Innovation in Wine Tourism: New Managerial …, 2023
32023
Wine tourism in southern Sweden: Opportunities and challenges
O Rauhut Kompaniets, H Nilson
2nd International Research Workshop on Wine Tourism: Challenges, Innovation …, 2020
32020
Literary tourism in Sweden: Examples of failure and success
O Rauhut Kompaniets, D Rauhut
The 6th Corfu Symposium on Managing & Marketing Places, Corfu, Greece, 6th …, 2019
32019
Decoding Nordic cities: uncovering multi-level place experiences from tweets for effective city branding
V Taecharungroj, O Rauhut Kompaniets
Place Branding and Public Diplomacy, 1-23, 2023
22023
The role of wine festivals in Swedish wine tourism marketing
OR Kompaniets
Routledge Handbook of Wine Tourism, 347-358, 2022
12022
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