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Anna Dubiel
Anna Dubiel
Senior Lecturer in Marketing, King's Business School
Bestätigte E-Mail-Adresse bei kcl.ac.uk
Titel
Zitiert von
Zitiert von
Jahr
The antecedents and consequences of affordable value innovations for emerging markets
H Ernst, HN Kahle, A Dubiel, J Prabhu, M Subramaniam
Journal of Product Innovation Management 32 (1), 65-79, 2015
2282015
The democratizing effects of frugal innovation: Implications for inclusive growth and state-building
H Nari Kahle, A Dubiel, H Ernst, J Prabhu
Journal of Indian Business Research 5 (4), 220-234, 2013
982013
From the special issue editors: Innovations for and from emerging markets
M Subramaniam, H Ernst, A Dubiel
Journal of Product Innovation Management 32 (1), 5-11, 2015
692015
Success factors of new product development for emerging markets
A Dubiel, H Ernst
The PDMA handbook of new product development 3, 100-114, 2013
382013
Do not miss the boat to outside-in open innovation: Enable your employees
S Markovic, M Bagherzadeh, A Dubiel, J Cheng, W Vanhaverbeke
Industrial Marketing Management 91, 152-161, 2020
252020
International-market-information use across new-product-development stages: Antecedents and performance implications
A Dubiel, S Banerjee, H Ernst, M Subramaniam
International Marketing Review, 2018
222018
Industrielle Forschung und Entwicklung in Emerging Markets
H Ernst, AT Dubiel, M Fischer
Gabler, 2009
132009
Firm characteristics and NPD program success: the significant influence of global discovery management
A Dubiel, SS Durmusoglu, S Gloeckner
Journal of Product Innovation Management 33, 86-100, 2016
102016
Keeping up with the virtual voice of the customer—Social media applications in product innovation
A Dubiel, TO Brexendorf, S Glöckner
Open Innovation: New Product Development Essentials from the PDMA, 57-79, 2014
62014
Industrial R&D centers in emerging markets: motivations, barriers, and success factors
A Dubiel, H Ernst
The Offshoring Challenge: Strategic Design and Innovation for Tomorrow’s …, 2013
62013
Same, Same but Different! New Service Development in the Context of Emerging Markets: A Review
A Dubiel, P Mukherji
International Marketing Review 39 (5), 1226-1251, 2022
32022
Paris-Pitesti-How the Dacia Logan is changing the innovation rules in the automotive industry
A Kukreja, A Dubiel
32010
Reverse innovation in action: Romanian cars from a French company on the German autobahn
V Govindarajan, A Dubiel
32010
Strategische Bedeutung lokaler F&E in Emerging Markets: Wie Unternehmen Innovationen aus ihren lokalen Standorten weltweit nutzen können
H Ernst, AT Dubiel, M Fischer
Industrielle Forschung und Entwicklung in Emerging Markets: Motive …, 2009
32009
How to build and manage a global R&D centre-The case of GE in India
A Dubiel, H Ernst
22009
Burning the candle at both ends: how to balance potential profitability and brand protection when licensing brands
A Meschnig, C Decker-Lange, A Dubiel
European Journal of Marketing 57 (9), 2407-2431, 2023
12023
Successful new product development for international markets
A Dubiel
WHU-Otto Beisheim School of Management, 2011
12011
From formation to performance outcomes: A review and agenda for licensing research
A Meschnig, A Dubiel
Journal of Business Research 167, 114181, 2023
2023
Gateway to Successful Global NPD: The Case of SAP Labs India
A Dubiel, H Ernst
2013
Deep Sea vs. Inshore Fishing–Impact of Market Information Internationalization on NPD Performance
A Dubiel, C Grimpe
Academy of Management Proceedings 2012 (1), 14194, 2012
2012
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