‪Ahmet M. Hattat‬ - ‪Google Scholar‬

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Ahmet M. Hattat

Ahmet M. Hattat

Lawrence Technological University

Verified email at ltu.edu - Homepage

consumer behavior product and package information


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Effects of absence positioning of unknown product ingredients on consumer evaluations T Ozcan, AM Hattat, M Hair European Journal of Marketing 52 (9/10), 2128-2150, 2018	8	2018
Eric is bad, but Erica is worse: greater negativity bias toward female brands T Ozcan, M Hair, AM Hattat Journal of Marketing Theory and Practice 31 (3), 300-315, 2023	2	2023
Product Evaluations as a Factor of Unknown Attribute Positioning, Brand Trust, Need for Cognition and Message Diagnosticity A Hattat		2019
" No triclosan ever!": Effects of Absence Framing of Novel Product Ingredients on Consumer Evaluations. T Ozcan, A Hattat, M Hair		2018
Effects of Absence Positioning of Unknown Product Ingredients on Consumer Evaluations A Hattat, T Ozcan, M Hair Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 146, 2018		2018

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