| International dynamic marketing capabilities of emerging-market small business on e-commerce K Kim, G Lim Journal of theoretical and applied electronic commerce research 17 (1), 199-211, 2022 | 24 | 2022 |
| Supporting Cross-Border E-commerce of Micro Entrepreneurs in Developing Countries: Export Marketing Strategy K Kim, GG Lim Preprints, 2021 | 2 | 2021 |
| Losing the meaning of being a socially responsible service worker: Moderating effects of customer and coworker incivility WH Choi, SH Oh, K Kim, WM Hur Journal of Hospitality and Tourism Management 56, 420-430, 2023 | 1 | 2023 |
| Goal proximity effect on collective action: The mediating role of perceived behavioral impact and collective outcome expectancy K Kim, J Jhang, S Song, Sujin, Song, H Shin Journal of Business Research 178, 2024 | | 2024 |
| Spillover Effect of Leadership Ethics on CSR Initiatives: The Mediating Roles of Firm Warmth, CSR Motive Attributions and Corporate Hypocrisy K Kim, S Hong Journal of Consumption Culture 26 (4), 205 - 220, 2023 | | 2023 |
| “Enough is Enough”: Environmental Value Orientation and Social-Ecological Thought Marketing K Kim 2023 American Marketing Association Summer Academic Conference, 2023 | | 2023 |
| A Hopeful Message Works for the Pessimist: The Role of Outcome Expectancy for Message Framing and Mindset S Hong, K Kim 2023 American Marketing Association Summer Academic Conference, 2023 | | 2023 |
| When the message of hope backfires: moderation effect of hope on collective clime action K Kim 2023 American Marketing Association Summer Academic Conference, 2023 | | 2023 |
| Don't Tell Me What Others Do for the Climate: Resistance to the Majority by Agentic Motive K Kim 2023 American Marketing Association Winter Academic Conference, 2023 | | 2023 |
| Crisis Communication Strategy on Corporate Hypocrisy: Attribution of Genuine CSR Motive K Kim Academy of Management Proceedings 2023 (1), 17493, 2023 | | 2023 |
| Factors Influencing Attitude Toward Advertisements In Location-based Services And The Mediation Effect Of Advertisement Context Value HL Seokho Lee, Hyungjin Kim, Kihyon Kim, Jinyoung Han International Journal of Mobile Communications, 2022 | | 2022 |
| Genuine CSR motive matters: how ethical jobseekers perceive changing CSR K Kim, SH Oh Society for Business Ethical Annual Conference 2022, 2022 | | 2022 |
| Pro-environmental Behaviors and Perceived Impact on Consumer Collective: A Conceptual Framework K Kim 2022 International Association for Business & Society Annual Conference, 2022 | | 2022 |
| Two Essays on Marketing for Sustainable Business (지속가능 비즈니스를 위한 마케팅에 대한 두 가지 연구) K Kim Hanyang University, 2022 | | 2022 |
| YOUR CONTRIBUTION MATTERS: MOTIVATING COLLECTIVE CLIMATE ACTION THROUGH SHARED GOAL PROXIMITY K Kim, S Song, S Song, H Shin 2022 American Marketing Association Summer Academic Conference, 186, 2022 | | 2022 |
| Developing A Contingency Model of Export Marketing Strategy on E-commerce for MSMEs K Kim, GG Lim Preprints, 2021 | | 2021 |
| The Effects of Need for Cognitive Closure on Negotiation Behaviors (인지적 종료욕구가 협상행동에 미치는 영향) 오세형， 김기현 대한경영학회지 34 (2), 325-346, 2021 | | 2021 |
| A Typology of Social Impact of Art and Culture Business (문화예술 비즈니스의 사회적 임팩트 유형화) 김기현 문화산업연구 20 (3), 145-153, 2020 | | 2020 |
| Analysis on North Korea's 'Starting a Business' Indicator of World Bank's Doing Business: Comparison with Low Income and Transition Countries (세계은행 기업환경평가에 기반한 북 … 김기현 국제개발협력연구 12 (3), 79-95, 2020 | | 2020 |
| BEHAVIOR CHANGE HEALTH PROJECT DESIGN - BEHAVIOURAL ECONOMICS AND SOCIAL MARKETING APPLICATION ON KOICA’S HEALTH PROJECT - K KIM KDI School of Public Policy and Management, 2017 | | 2017 |
Gyoo Gun LimHanyang UniversityVerified email at hanyang.ac.kr
