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Alba García-Milon
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Towards the smart tourism destination: Key factors in information source use on the tourist shopping journey
A García-Milon, E Juaneda-Ayensa, C Olarte-Pascual, ...
Tourism management perspectives 36, 100730, 2020
1042020
Assessing the moderating effect of COVID-19 on intention to use smartphones on the tourist shopping journey
A García-Milon, C Olarte-Pascual, E Juaneda-Ayensa
Tourism Management 87, 104361, 2021
632021
Tourist purchases in a destination: what leads them to seek information from digital sources?
A García-Milon, C Olarte-Pascual, E Juaneda-Ayensa, ...
European Journal of Management and Business Economics 30 (2), 243-260, 2021
152021
Does the product test really make a difference? Evidence from the launch of a new wine
A Garcia-Milon, MP Martínez-Ruiz, C Olarte-Pascual, J Pelegrin-Borondo
Food Quality and Preference 71, 422-430, 2019
132019
The smartphone: The tourist’s on-site shopping friend. An extended cognitive, affective, normative model
A García-Milon, J Pelegrín-Borondo, E Juaneda-Ayensa, ...
Telematics and Informatics 61, 101618, 2021
102021
Tourist shopping and omnichanneling
A García-Milon, E Juaneda-Ayensa, C Olarte-Pascual, ...
multilevel approach to competitiveness in the global tourism industry, 87-97, 2020
102020
Juego de tronos en el aula: Efecto de la gamificación en la amotivación y en la calidad percibida
J Pelegrín-Borondo, Y Sierra-Murillo, C Olarte-Pascual, A García-Milon
Journal of Management and Business Education 3 (1), 72-89, 2020
82020
A-tienda: Dirección y gestión del punto de venta
CO Pascual, YS Murillo, AG Milon
ESIC Editorial, 2020
42020
Game of thrones in class. Effect of gamification on amotivation and perceived quality
J Pelegrín-Borondo, Y Sierra-Murillo, C Olarte-Pascual, A García-Milon
Journal of Management and Business Education 3 (1), 72-89, 2020
42020
A-tienda: Dirección y gestión del punto de venta
C Olarte Pascual, Y Sierra Murillo, A García Milon
FORUM CALIDAD 1, 10-2021, 2020
32020
Tourist Shopping Journey
A GARCÍA-MILON, E JUANEDA-AYENSA
Tourism Management and Marketing. Editor in Chief: Professor Dimitrios …, 2022
12022
Game of thrones in class (Episode 2). Improving gamification reduces amotivation and increases service quality in class?
J Pelegrín-Borondo, Y Sierra-Murillo, A García-Milon, C Olarte-Pascual
Journal of Management and Business Education 4 (2), 165-182, 2021
12021
Tourist Shopping Tracked. Ethic Reflexion
A García-Milon, E Juaneda-Ayensa, J Pelegrín-Borondo, ...
ETHICOMP 2020, 177, 2020
12020
Why do you want an organic coffee? Self-care vs. world-care: A new SOR model approach to explain organic product purchase intentions of Spanish consumers
J Laos-Espinoza, E Juaneda-Ayensa, A García-Milon, C Olarte-Pascual
Food Quality and Preference 118, 105203, 2024
2024
Local Tourist Shopping: How Purchases in a Destination Can Contribute to Sustainability
A García-Milon, E Juaneda-Ayensa
Sustainable Tourism: Frameworks, Practices, and Innovative Solutions, 129-150, 2024
2024
Affordance, digital media literacy, and emotions in virtual cultural heritage tourism experiences
J Lee, T Jung, MC tom Dieck, A García-Milon, CS Kim
Journal of Vacation Marketing, 13567667241255383, 2024
2024
ETHICS UNVEILED: ILLUMINATING THE PATH OF AI INTEGRATION IN HIGHER EDUCATION
J Pelegrín-Borondo, C Olarte-Pascual, L Blanco-Pascual, A García-Milon
Smart Ethics in the Digital World, 26, 2024
2024
Impact of ethical judgment on university professors encouraging students to use AI in academic tasks
JP Borondo, CO Pascual, LB Pascual, AG Milon
The Leading Role of Smart Ethics in the Digital World, 53-61, 2024
2024
Redes sociales, presencia online y otras tendencias digitales en el comercio de Logroño: visión de comerciantes y clientes
AG Milon, CO Pascual, ER Lara, JP Borondo, NM Sáez
Redes sociales, presencia online y otras tendencias digitales en el comercio …, 2024
2024
Atractivo de las tiendas físicas en la era digital:¿ Por qué las elegimos?
NM Sáez, CO Pascual, ER Lara, JP Borondo, AG Milón
Atractivo de las tiendas físicas en la era digital:¿ Por qué las elegimos?, 2024
2024
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