| Assessing the relationship between loyalty program attributes, store satisfaction and store loyalty K Bridson, J Evans, M Hickman Journal of Retailing and consumer Services 15 (5), 364-374, 2008 | 407 | 2008 |
| The secret to a fashion advantage is brand orientation K Bridson, J Evans International Journal of Retail & Distribution Management 32 (8), 403-411, 2004 | 365 | 2004 |
| How do consumers co-create their experiences? An exploration in the heritage sector J Minkiewicz, J Evans, K Bridson Journal of marketing management 30 (1-2), 30-59, 2014 | 345 | 2014 |
| Psychic distance: antecedents, retail strategy implications, and performance outcomes J Evans, FT Mavondo, K Bridson Journal of international marketing 16 (2), 32-63, 2008 | 310 | 2008 |
| Corporate image in the leisure services sector J Minkiewicz, J Evans, K Bridson, F Mavondo Journal of Services Marketing 25 (3), 190-201, 2011 | 207 | 2011 |
| Drivers, impediments and manifestations of brand orientation: An international museum study J Evans, K Bridson, R Rentschler European Journal of Marketing 46 (11/12), 1457-1475, 2012 | 147 | 2012 |
| Revisiting retail internationalisation: Drivers, impediments and business strategy J Evans, K Bridson, J Byrom, D Medway International Journal of Retail & Distribution Management 36 (4), 260-280, 2008 | 139 | 2008 |
| Revisiting retail internationalisation: Drivers, impediments and business strategy J Evans, K Bridson, J Byrom, D Medway International Journal of Retail & Distribution Management 36 (4), 260-280, 2008 | 139 | 2008 |
| An alternative perspective on relationships, loyalty and future store choice J Dixon, K Bridson, J Evans, M Morrison The International Review of Retail, Distribution and Consumer Research 15 (4 …, 2005 | 122 | 2005 |
| Explaining retail offer adaptation through psychic distance J Evans, K Bridson International Journal of Retail & Distribution Management 33 (1), 69-78, 2005 | 117 | 2005 |
| Co-production of service experiences: insights from the cultural sector J Minkiewicz, K Bridson, J Evans Journal of services marketing 30 (7), 749-761, 2016 | 59 | 2016 |
| Retail brand orientation, positional advantage and organisational performance K Bridson, J Evans, F Mavondo, J Minkiewicz The International Review of Retail, Distribution and Consumer Research 23 (3 …, 2013 | 50 | 2013 |
| Motivations for developing direct trade relationships M Parker, K Bridson, J Evans International Journal of Retail & Distribution Management 34 (2), 121-134, 2006 | 37 | 2006 |
| Brand love, brand image and loyalty in Australian elite sport S Broadbent, K Bridson, L Ferkins, R Rentschler Australian and New Zealand Marketing Academy 9 (1), 2010 | 34 | 2010 |
| Drivers and inhibitors of national stakeholder engagement with place brand identity R Casidy, J Helmi, K Bridson European journal of marketing 53 (7), 1445-1465, 2019 | 31 | 2019 |
| Questioning worth: selling out in the music industry K Bridson, J Evans, R Varman, M Volkov, S McDonald European Journal of Marketing 51 (9/10), 1650-1668, 2017 | 30 | 2017 |
| Encouraging writing on the white walls: Co‐production in museums and the influence of professional bodies A Kershaw, K Bridson, MA Parris Australian Journal of Public Administration 77 (1), 19-34, 2018 | 24 | 2018 |
| A typology of organisational stakeholder engagement with place brand identity J Helmi, K Bridson, R Casidy Journal of Strategic Marketing 28 (7), 620-638, 2020 | 22 | 2020 |
| Exhibitions as sub-brands: an exploratory study R Rentschler, K Bridson, J Evans Arts Marketing: An International Journal 4 (1/2), 45-66, 2014 | 19 | 2014 |
| Co-creation in the heritage sector J Minkiewicz, JR Evans, K Bridson Deakin University, 2009 | 19 | 2009 |
Joanna MinkiewiczSenior Lecturer, Deakin Business School, Deakin UniversityVerified email at deakin.edu.au
