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Farnoush Reshadi
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Enabling and Cultivating Wiser Consumption: The Roles of Marketing and Public Policy
LK Ozanne, J Stornelli, M Luchs, D Mick, J Bayuk, M Birau, ...
Journal of Public Policy & Marketing, 0743915620975407, 2020
322020
Leveraging the Existing US Healthcare Structure for Consumer Financial Well‐Being: Barriers, Opportunities, and a Framework toward Future Research
JD Dorsey, P Hill, N Moran, C Nations Azzari, F Reshadi, I Shanks, ...
Journal of Consumer Affairs 54 (1), 70-99, 2019
122019
The pain of payment: A review and research agenda
F Reshadi, MP Fitzgerald
Psychology & Marketing, 2023
62023
Spending the most on those who need it the least: gift givers buy more expensive gifts for affluent recipients
F Reshadi, J Givi
European Journal of Marketing 57 (2), 479-504, 2022
62022
Brand Perceptual Mapping by Text Mining Online Product Reviews
A Ekhlassi, F Reshadi, A Wan
International Journal of Marketing and Business Communication 5 (3), 26-36, 2016
42016
Three Essays on the Effect of Pain-of-Payment on Consumers' Financial Decisions
F Reshadi
West Virginia University, 2020
32020
Gifting digital versus physical gift cards: How and why givers and recipients have different preferences for a gift card's mode of delivery
F Reshadi, J Givi, G Das
Psychology & Marketing, 2023
22023
Failing to give the gift of improvement: When and why givers withhold self-improvement gifts
F Reshadi
Journal of Business Research, 2023
12023
A Comparative Study of Customer Relationship Management Systems in the Market of Iran
M Dasgar, F Reshadi
Academia. com, 2015
12015
Virtual Tipping: Giving Back to Social Media Influencers: An Abstract
F Reshadi, M Reshadi
Academy of Marketing Science Annual Conference, 91-92, 2022
2022
Patient Susceptibility to Over‐Trust: The Case of Off‐Label Prescribing
MP Fitzgerald, F Reshadi, M Sarkees
Journal of Consumer Affairs, 2022
2022
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Articles 1–11