Just friends, good acquaintances or soulmates? An exploration of web site connectedness AE Maulana, GM Eckhardt Qualitative Market Research 10 (3), 227-242, 2007 | 78 | 2007 |
Consumer insight via ethnography: Mengungkap yang tidak pernah terungkap AE Maulana Penerbit Esensi, 2009 | 28 | 2009 |
Websites and revisiting behaviour: an investigation of the relative role of predictors MA Craig‐Lees, J Harris, AE Maulana Marketing Intelligence & Planning (MIP) 31 (3), 250-271, 2013 | 16* | 2013 |
BRANDMATE: Mengubah just friends menjadi soulmates AE Maulana Penerbit ETNOMARK, 2012 | 16 | 2012 |
Permissive, aggressive or apathetic? Indonesian telemarketing customer AE Maulana, K Nurulfirdausi Procedia-Social and Behavioral Sciences 169 (20), 69-74, 2015 | 14 | 2015 |
Personal branding: membangun citra diri yang cemerlang AE Maulana ETNOMARK Consulting, 2015 | 13 | 2015 |
Regular medical checkup behaviour: preventing is better than curing AE Maulana, HG Pradana Asia Pacific Journal of Marketing and Logistics 30 (2), 478-494, 2018 | 8 | 2018 |
Omni micro-reseller's path-to-purchase and MSEs omnichannel readiness in the Indonesian affordable fashion industry AE Maulana, J Adisantoso, B Hartanto Asia Pacific Journal of Marketing and Logistics 35 (4), 874-889, 2023 | 6 | 2023 |
'It's complicated': tier-based adoption barriers to in-home fish consumption of Indonesian urban consumers AE Maulana, Diniah, DP Setiawan Aquaculture, Aquarium, Conservation & Legislation (AACL) Bioflux 12 (4 …, 2019 | 6 | 2019 |
From the angels to the screamers: user segmentation and e-WOM in social media AE Maulana, S Tjen International Proceedings of Economics Development & Research 55, 67-71, 2013 | 6 | 2013 |
Determining factors of digital wallet actual usage: A new model to identify changes in consumer behavior N Husainah, M Paulina, Julinta, IA Pradipta, ... https://www.researchgate.net/journal/International-Journal-of-Data-and …, 2023 | 5 | 2023 |
Improving community education on fish consumption using Social Behavior Change Communication (SBCC) AE Maulana Journal of Global Business & Finance Review (GBFR) 26 (4), 14-29, 2021 | 4 | 2021 |
Investigating the effects perceived value, technology adoption, the level of value orientation, and customer satisfaction on buyer engagement of B2B marketplace in Indonesia Muhamad, E Abdurachman, AE Maulana, P Heriyati, K Wiweka Sys Rev Pharm 12 (1), 1459-1478, 2021 | 4 | 2021 |
Kick Andy: the Oprah Winfrey TV show of Indonesia AE Maulana, LZ Hikmah Emerald Emerging Markets Case Studies (EEMCS), 2014 | 4 | 2014 |
100% great songs: reverse positioning of Delta FM radio, Indonesia AE Maulana, PJ Kuncoro, LZ Hikmah Emerald Emerging Markets Case Studies (EEMCS), 2013 | 4 | 2013 |
Alumni connectedness and its role in intention to contribute to higher education institutions AE Maulana, PG Patterson, A Satria, IA Pradipta Journal of Marketing for Higher Education (JMHE), 2023 | 3 | 2023 |
Adoption of omni-channel in millennial consumers through omni-interaction D Gunawan, T Mursitama, AE Maulana, M Hamsal 2nd International Conference on Industrial and Technology and Information …, 2021 | 3 | 2021 |
Pelatihan komunikasi online yang efektif bagi anggota asosiasi pengusaha catfish Indonesia berskala UMKM AE Maulana, I Effendi Agrokreatif: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 6 No. 3 6 (3 …, 2020 | 3* | 2020 |
The challenge of e-money adoption for transportation in Indonesia AE Maulana, N Aryanti International Journal of Services Technology and Management 24 (5-6), 445-462, 2018 | 3 | 2018 |
The gap between brand communication and consumer perceptions of electronic money services AE Maulana, PJ Kuncoro Advanced Science Letters 21 (4), 1025-1027, 2015 | 3 | 2015 |