| The effect of the congruence between brand personality and self-image on consumers' satisfaction and loyalty: A conceptual framework MA Achouri, N Bouslama IBIMA Business Review, 2010 | 140 | 2010 |
| Effect of religiosity on luxury consumer behavior: the case of the Tunisian Muslim F Dekhil, H Boulebech, N Bouslama Journal of Islamic Marketing 8 (1), 74-94, 2017 | 81 | 2017 |
| The adoption of the E-banking: Validation of the technology acceptance model RE Raida, B Néji Scientific Research, 2013 | 39 | 2013 |
| Oops! SQ Links | 23* | |
| Adolescents sense of community: A new measurement scale S Abdelkader, N Bouslama Journal of Marketing Research & Case Studies 2014, 1, 2014 | 15 | 2014 |
| Marketing religion: the marketing and Islamic points of view M Sahlaoui, N Bouslama American Journal of Industrial and Business Management 6 (04), 444, 2016 | 13 | 2016 |
| The role of sense of Community in Mediation between positive emotions and attitudes toward brand and message S Abdelkader, N Bouslama Journal of Marketing Research & Case Studies 2014, 1, 2014 | 12 | 2014 |
| Quels indicateurs de mesure de la performance marketing à l’export N Bouslama Journal of Global Management Research 4 (1), 39-48, 2008 | 12 | 2008 |
| Perceived quality of a virtual community and its components: An exploratory investigation L Othmani, N Bouslama Journal of Internet Social Networking & Virtual Communities, 2015 | 11 | 2015 |
| Effects of perceived interactivity on commercial web sites’ experiential value NA Chniti, N Bouslama International Journal of Innovation and Scientific Research 16 (2), 514-525, 2015 | 9 | 2015 |
| Creation of price image measurement scale and comparing perceptions of price image dimensions of two sales formats RB Amara, N Buslama IBIMA Business Review, 2011 | 9 | 2011 |
| Innovativité et religiosité: cas de la consommation alimentaire en Tunisie S Morsy, B Néji Proceedings of the Marketing Spring Colloquy (MSC), Unit of Research …, 2016 | 6 | 2016 |
| The effects of brand relationship quality on the participation of the consumer to boycott H Ben Khelil, N Bouslama Neji, The Effects of Brand Relationship Quality on the Participation of the …, 2015 | 5 | 2015 |
| The burnout syndrome and the performance of salespersons: The case of the professional exhaustion of call center operators and its impact on their perceived performance A Dellagi, PN Bouslama International Journal of Science Environment and Technology 3 (4), 1281-1302, 2014 | 5 | 2014 |
| L’impact de la perception de la qualité du service sur le prosélytisme: cas des fournisseurs de service Internet en Tunisie H Ben Khelil, N Bouslama 4èmejournées de l’Unité de Recherche et Applications en Marketing (URAM), 2013 | 5 | 2013 |
| The role of media context in the advertising persuasion process: a modeling attempt among children FB Khouaja, N Bouslama Journal of Knowledge Management, Economics and Information Technology 1 (6 …, 2011 | 5 | 2011 |
| Could legitimacy through corporate social responsibility be an antecedent for export performance enhancement: an exploratory study WB Marzouk, N Bouslama Communications of the IBIMA 10, d1-17, 2010 | 5 | 2010 |
| Could legitimacy through corporate social responsibility be an antecedent for export performance enhancement: an exploratory study WB Marzouk, N Bouslama Communications of the IBIMA 10, d1-17, 2010 | 5 | 2010 |
| The impact of virtual reality (VR) tour experience on tourists’ intention to visit C Ouerghemmi, M Ertz, N Bouslama, U Tandon Information 14 (10), 546, 2023 | 4 | 2023 |
| Highlighting the Influence of Virtual Communities on the Online Shopper Trust L Othmani, PN Bouslama Journal of Internet Social Networking & Virtual Communities 6, 1-8, 2015 | 4 | 2015 |
