| Innovativeness of Ceretto Aziende Vitivinicole: a first investigation into a wine company E Giacosa, C Giachino, B Bertoldi, M Stupino The International Food and Agribusiness Management Review 17 (4), 223-236, 2014 | 23 | 2014 |
| Innovative approaches to brand value and consumer perception: The Eataly case B Bertoldi, C Giachino, M Stupino Journal of Customer Behaviour 14 (4), 353-367, 2015 | 21 | 2015 |
| Fear appeals in social marketing: The case of anti-speeding video advertisement “mistakes” C Giachino, M Stupino, G Petrarulo, B Bertoldi Journal of Customer Behaviour 16 (1), 61-74, 2017 | 14 | 2017 |
| Fiat-Chrysler deal: looking for a good returns from M & A B Bertoldi, C Giachino, S Bernard, V Prudenza Journal of Business Strategy 36 (4), 23-33, 2015 | 13 | 2015 |
| Bringing Gourmet Coffee to India: Lessons of an Italian Firm in an Emerging Market C Giachino, B Bertoldi, S Marenco Journal of Business Strategy 33 (5), 4-4, 2012 | 12* | 2012 |
| An exploratory investigation on new product development in family luxury businesses S Bresciani, B Bertoldi, C Giachino, A Ferraris World Review of Entrepreneurship, Management and Sustainable Development 11 …, 2015 | 9 | 2015 |
| Managing culture heritage thinking to community benefits. Two innovative methods to quantify impact on tourism and on private properties in a wider EIM model for Turin. B Bertoldi, E Cerruti, G Russo Economia Aziendale Online- 1 (3), 43-65, 2010 | 9 | 2010 |
| The approach of family businesses in the luxury industry S Bresciani, B Bertoldi, C Giachino, A Ferraris Confronting Contemporary Business Challenges Through Management Innovation …, 2013 | 8 | 2013 |
| Development Strategies for International Distribution in luxury industry F Mosca, B Bertoldi, C Giachino Journal of Management Cases 4 (4), 4-16, 2015 | 6 | 2015 |
| Imprenditore e capitalismo familiare tra strategie di crescita, continuità e legame con il territorio C Giachino, B Bertoldi G Giappichelli Editore, 2016 | 5 | 2016 |
| Strategic pricing management in the omnichannel era. A Pastore, B Bertoldi, C Giachino Mercati e competitività: 4, 2016, 131-152, 2016 | 5 | 2016 |
| How “familiness” influences the business: cases from the luxury industry B Bertoldi, C Giachino, M Zalica GSTF Journal on Business Review (GBR) 3 (1), 2014 | 5 | 2014 |
| Marketing, creazione di valore e capitale cliente B Bertoldi Giappichelli Editore, 2003 | 5 | 2003 |
| Evaluation framework for the trans-generational succession process in family business B Bertoldi, M Giorgini, C Giachino Electronic Journal of Family Business Studies (EJFBS), 2011 | 4 | 2011 |
| The Role of the Founder's DNA throughout Crisis: The Revitalization of Moncler P Re, C Giachino, B Bertoldi, M Minopoli Global Marketing Strategies for the Promotion of Luxury Goods, 266-283, 2016 | 3 | 2016 |
| A relationship between propensity to innovation and risk capital. An Empirical analysis P Pisano, M Pironti, B Bertoldi eclmg proceeding, 10-15, 2009 | 3 | 2009 |
| Managing cultural heritage thinking to community benefits B Bertoldi, E Cerutti, G Russo Torino and Reasearch Olympics, 43-66, 2008 | 3 | 2008 |
| Business Angel and risk capital: the impact on innovation P Pisano, M Pironti, B Bertoldi Journal of US-China Public Administration 7 (8), 58-72, 2010 | 2 | 2010 |
| KEy STRATEGIC DECISIoNS THAT GoVERN TRANS-GENERATIoNAL FAMILy BUSINESS CoNTINUITy: THE CASE oF ExoR-FIAT B BERToLDI, R DELMASTR International Journal of Management Cases, 89, 0 | 2* | |
| Cultural assets. New opportunities for the region P Re, B Bertoldi, F Mosca, M Stupino, C Giachino MERCATI & COMPETITIVITÀ, 2016 | 1 | 2016 |
