| Comparative study of service quality in Nigerian restaurant and transport business organisations OF Isibor, OE Odia International Journal of Business and Management 9 (4), 151, 2014 | 16 | 2014 |
| Strategic approach to nation branding: A case of the Nigeria brand EO Odia, FO Isibor International journal of business and management 9 (3), 204, 2014 | 15 | 2014 |
| VIEWERS’ PERCEPTION OF THE SERVICES OF TELEVISION STATIONS Agbonifoh, B.A., Isibor, O.F. & Okere UNIBEN JOURNAL OF THE HUMANITIES 4 (1), 1-19, 2016 | 9 | 2016 |
| Operationalizing marketing In the church EO Odia, FO Isibor Nigeria Journal of Business Administration 12 (1&2), 48 - 71, 2014 | 9 | 2014 |
| Smartphone purchase intention amongst Undergraduates in Edo State Nigeria OF Isibor, NE Okhawere University of Port Harcourt Journal of Management 3 (2), 15-29, 0 | 8* | |
| Adherents’ switching behavior: exploring the push-pull-mooring framework in the Christian religious market OF Isibor, EO Odia International Review on Public and Nonprofit Marketing, 2020 | 7 | 2020 |
| Green Purchase Intention amongst Undergraduates: Evidence from the University of Benin VO Adjaino, OF Isibor, EB Ogeh Management Sciences Review 10 (1), 134 - 148, 2019 | 6 | 2019 |
| Succession Planning in Nigerian Public Organizations N Okhawere, OF Isibor, HO Salami Nigeria Journal of Business Administration 14 (2), 60-73, 2016 | 6 | 2016 |
| Switching Behavior in the Christian Religious Market: A Review and Research Agenda OF Isibor, BA Agbonifoh, O E.O. Journal of Nonprofit & Public Sector Marketing, 2019 | 5 | 2019 |
| STUDENTS’ PERCEPTION OF BANKING SERVICES AND BANK SELECTION CRITERIA: EVIDENCE FROM THE UNIVERSITY OF BENIN FOIGCI Esther Ikavbo Evbayiro-Osagie (Mrs) Sokoto Journal of the Social Sciences 7 (2), 115-127, 2017 | 5 | 2017 |
| Undergraduate Students' Perception and Attitude towards Library Services in Nigerian Universities N Okhawere, O Isibor, NS Otoghile | 4 | 2019 |
| STUDENTS’ ATTRIBUTES AND LEVEL OF STRESS IN THE UNIVERSITY OF BENIN EP Oseyomon, OF Isibor Esut Journal of Accountancy 6 (1), 258 - 269, 2015 | 3 | 2015 |
| Perceived risk in the purchase of imported second-hand cars. AB Agbonifoh, OF Isibor Management Sciences Review 3 ((1&2)), 2 – 18., 2010 | 3 | 2010 |
| Branding and Consumers’ Patronage of Restaurant in Benin City, Nigeria. EC 27. Gbandi, OF Isibor Amity Journal of Management Research 5 (1), 507, 2022 | 2* | 2022 |
| Strategizing for growth within a Niche: Market penetration as a viable alternative in the Hospitality Sector OF Isibor, EC Gbandi Uniport Journal of Management 5 (1), 1 - 12, 2020 | 2 | 2020 |
| Consumers' preference and perception of soft drinks in Benin City OF Isibor, OG Iyamu, J Oghenevwodokohwo Advances in Management 18 (2), 170-185, 2019 | 2 | 2019 |
| Perceived risk and Online purchase behaviour amongst Undergraduates: Evidence from the University of Benin RN Adjaino, V.O., Isibor, O.F. & Ogbomo SAU-Journal of Management and Social Sciences 3 (1 & 2), 129 - 141, 2018 | 2 | 2018 |
| Complaining Behavior in the Service Context: Evidence from Benin City FO Isibor | 2 | 2014 |
| Marketing of Laundry and Dry Cleaning Services in Benin City OF Isibor, OV Adjaino LAPAI INTERNATIONAL JOURNAL OF MANAGEMENT AND SOCIAL SCIENCES 11 (2), 205-212, 2019 | 1 | 2019 |
| Succession Planning in Nigerian Public Organizations N Euodia unpublished Doctoral dissertation, University of Benin, Benin, Nigeria, 2016 | 1 | 2016 |
EDITH ODIAProfessor of Marketing, Faculty of Management Sciences, University of BeninVerified email at uniben.edu
