Unravelling the intellectual discourse of implicit consumer cognition: A bibliometric review P Wörfel Journal of Retailing and Consumer Services 61, 101960, 2021 | 33 | 2021 |
Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing P Wörfel, F Frentz, C Tautu European journal of marketing 56 (3), 704-737, 2022 | 31 | 2022 |
Measures of implicit cognition for marketing research T Teichert, A Graf, S Rezaei, P Wörfel, H Duh Marketing: ZFP–Journal of Research and Management 41 (H. 3), 48-76, 2019 | 13 | 2019 |
Casual snacking as an automatic process: a grounded cognition framework T Teichert, P Wörfel, CL Ackermann British Food Journal 123 (5), 1705-1721, 2021 | 2 | 2021 |
Essays on Impflicit Consumer Cognition P Wörfel Universität Hamburg, 2021 | | 2021 |
Measuring Implicit Cognitions in a Gamified Setting: A Usability Comparison with Traditional Marketing Research Setting. H Duh, T Teichert, P Woerfel The 2018 Annual Conference of the Emerging Markets Conference Board, 83, 2018 | | 2018 |
Casual consumption as an automatic process: The case of snacking T Teichert, CL Ackermann, P Wörfel | | |
Marketing ZFP, Seite 1-1 Y Boztuğ, D Temme, H Gierl, M Grösch, M Steul-Fischer, T Teichert, ... | | |