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Philipp Wörfel
Philipp Wörfel
Bestätigte E-Mail-Adresse bei uni-hamburg.de - Startseite
Titel
Zitiert von
Zitiert von
Jahr
Unravelling the intellectual discourse of implicit consumer cognition: A bibliometric review
P Wörfel
Journal of Retailing and Consumer Services 61, 101960, 2021
332021
Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing
P Wörfel, F Frentz, C Tautu
European journal of marketing 56 (3), 704-737, 2022
312022
Measures of implicit cognition for marketing research
T Teichert, A Graf, S Rezaei, P Wörfel, H Duh
Marketing: ZFP–Journal of Research and Management 41 (H. 3), 48-76, 2019
132019
Casual snacking as an automatic process: a grounded cognition framework
T Teichert, P Wörfel, CL Ackermann
British Food Journal 123 (5), 1705-1721, 2021
22021
Essays on Impflicit Consumer Cognition
P Wörfel
Universität Hamburg, 2021
2021
Measuring Implicit Cognitions in a Gamified Setting: A Usability Comparison with Traditional Marketing Research Setting.
H Duh, T Teichert, P Woerfel
The 2018 Annual Conference of the Emerging Markets Conference Board, 83, 2018
2018
Casual consumption as an automatic process: The case of snacking
T Teichert, CL Ackermann, P Wörfel
Marketing ZFP, Seite 1-1
Y Boztuğ, D Temme, H Gierl, M Grösch, M Steul-Fischer, T Teichert, ...
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