| Multimodal metonymy and metaphor as complex discourse resources for creativity in ICT advertising discourse L Hidalgo Downing, B Kraljevic Mujic Review of Cognitive Linguistics 9 (1), 153-178, 2011 | 100 | 2011 |
| Performing metaphoric creativity across modes and contexts L Hidalgo-Downing, BK Mujic John Benjamins Publishing Company, 2020 | 15 | 2020 |
| Metaphor and persuasion in commercial advertising L Hidalgo-Downing, B Kraljevic-Mujic The Routledge handbook of metaphor and language, 341-354, 2016 | 14 | 2016 |
| Metaphorical creativity and recontextualization in multimodal advertisements on e-business across time L Hidalgo Downing, B Kraljevic Mujic, B Núñez-Perucha Metaphor and the Social World 3 (2), 199-219, 2013 | 14 | 2013 |
| INFECTIOUS DISEASES ARE SLEEPING MONSTERS: Conventional and culturally adapted new metaphors in a corpus of abstracts on immunology L Hidalgo Downing, B Kraljevic Mujic Ibérica, 61-82, 2009 | 12 | 2009 |
| Recontextualizing social practices and globalization: Multimodal metaphor and fictional storytelling in printed and internet ads LH Downing, BK Mujic Revista Brasileira de Linguística Aplicada 15, 377-402, 2015 | 10 | 2015 |
| Infectious diseases are like sleeping monsters LH Downing, BK Mujic Ibérica, 61-82, 2009 | 10 | 2009 |
| Music, metaphor, and creativity LM Zbikowski, L Hidalgo-Downing, B Kraljevic-Mujic Performing metaphoric creativity across modes and contexts, 43-70, 2020 | 9 | 2020 |
| Special issue on metaphorical creativity across modes LH Downing, BK Mujic Metaphor and the Social World 3 (2), 133-139, 2013 | 9 | 2013 |
| Linguistic and pictorial metonymy in advertising B Kraljevic Mujic Peter Lang, 2009 | 9 | 2009 |
| Multimodal metonymy and metaphor as complex discourse resources for creativity in ICT advertising discourse LH Downing, BK Mujic Review of Cognitive Linguistics. Published under the auspices of the Spanish …, 2011 | 8 | 2011 |
| Multimodal narrativity in TV ads MÁM Martínez, BK Mujic, LH Downing The Multimodal Analysis of Television Commercials, 91-111, 2013 | 7 | 2013 |
| Multimodal metaphor, narrativity and creativity in TV cosmetic ads L Hidalgo-Downing, MA Martínez, B Kraljevic-Mujic Exploring discourse strategies in social cognitive interaction, 137-158, 2016 | 6 | 2016 |
| Metaphor emergence in cinematic discourse E Urios-Aparisi Performing Metaphoric Creativity across Modes and Contexts 7, 97-118, 2020 | 4 | 2020 |
| Linguistic and pictorial metonymy in advertising, 2009 BK MUJIC Universidad Rey Juan Carlos. Disponível em:< http://hdl. handle. net/10115 …, 2018 | 4 | 2018 |
| Multimodal metonymy and metaphor as complex discourse resources for creativity in ICT advertising discourse LH Downing, BK Mujic Metaphor and metonymy revisited beyond the contemporary theory of metaphor …, 2013 | 4 | 2013 |
| Metaphorical creativity and recontextualization in multimodal advertisements on e-business across time LH Downing, BK Mujic, B Nuñez-Perucha Metaphor and the social world 3 (2), 199-219, 2013 | 4 | 2013 |
| Performing Metaphoric Creativity across Modes and Contexts B Kraljevic Mujic, L Hidalgo-Downing Performing Metaphoric Creativity across Modes and Contexts, 1-358, 2020 | | 2020 |
| Multimodal metaphor, narrativity and creativity in TV cosmetics ads LH Downing, MÁM Martínez, BK Mujic Exploring Discourse Strategies in Social and Cognitive Interaction …, 2016 | | 2016 |
| Recontextualizando práticas sociais e globalização: metáfora multimodal e narrativa ficcional em anúncios comerciais impressos e na internet LH Downing, BK Mujic Revista Brasileira de Linguística Aplicada 15, 377-402, 2015 | | 2015 |
