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Dr. Balachandran Sarangan
Dr. Balachandran Sarangan
Lecturer in Business and Management Studies
Verified email at esn.ac.lk - Homepage
Title
Cited by
Cited by
Year
The level of celebrity endorsement through television advertisements
B Sarangan, R Sarangan
International Journal of Research 3 (4), 430-442, 2016
52016
The ımpact of engagement wıth socıal medıa marketıng on brand awareness
B Sarangan, VR Ragel
Indian Journal of Research in Management, Business and Social Sciences 2 (2 …, 2014
32014
Impact of urban heritage tourism on tourist satisfaction in Sri Lanka
A Shameem, B Sarangan
Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2018
12018
The Impact of Celebrity Endorsement through Television Advertisements on Intrinsic Motivation of Purchase Intention
B Sarangan
1*
A Study on E-government Service Quality and Effectiveness of E-government Services in Selected Divisional Secretariats
B Sarangan, S Rishaana
Journal of Economics, Management and Trade. 29 (3), 2023
2023
Fifty years of evolutionary trajectory of tourism industry regulations: a systematic literature review
B Sarangan, CR Hewege, CR Perera
Asia Pacific Journal of Tourism Research 27 (8), 781-806, 2022
2022
Occupational Stress and Employee’s Perfomance
B Sarangan
International Journal of Research 9 (2), 2022
2022
Mobile Banking Services and Customer’s Satisfaction
B Sarangan
European Journal of Business & Social Sciences 9 (01), 2021
2021
Celebrity Endorsement and Undergraduates’ Purchasing Behavior
B Sarangan
European Journal of Business & Social Sciences 8 (01), 2020
2020
The Impact of Television Adevrtisment on Consumer Buying Decision
B Sarangan
European Journal of Business & Social Sciences 7 (04), 2019
2019
The Impact of Engagement with Brands in Social Media Marketing through Facebook Fan Pages on the Brand Equity for Licensed Domestic Commercial Banks in Sri Lanka
B Sarangan
Journal for Studies in Management and Planning 4 (12), 2018
2018
Study on Incorporating the Expectations of Domestic Tourists into Sri Lankan Hotels with Special Reference to Ceylon Hotels Corporation
B Sarangan
Journal for Studies in Management and Planning 2 (04), 2016
2016
A Study on Service Attribute Factors Affecting Customer Satisfaction and Loyalty: Government Commercial Banks in Batticaloa District
Abarajithan, B Sarangan
International Journal of Research 3 (08), 2016
2016
A Study on Service Attribute Factors Affecting Customer Satisfaction and Loyalty: Private Commercial Banks in Batticaloa District
JKW Abarajithan, B Sarangan
2016
Study on Expectations of Domestic Tourists in Sri Lankan Hotels: With Special Reference to Ceylon Hotels Corporation
A Puvendran, B Sarangan
Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2016
2016
Social meadia marketing and brand awareness
B Sarangan
Faculty of Commerce & Management, 2013
2013
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