The level of celebrity endorsement through television advertisements B Sarangan, R Sarangan International Journal of Research 3 (4), 430-442, 2016 | 5 | 2016 |
The ımpact of engagement wıth socıal medıa marketıng on brand awareness B Sarangan, VR Ragel Indian Journal of Research in Management, Business and Social Sciences 2 (2 …, 2014 | 3 | 2014 |
Impact of urban heritage tourism on tourist satisfaction in Sri Lanka A Shameem, B Sarangan Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2018 | 1 | 2018 |
The Impact of Celebrity Endorsement through Television Advertisements on Intrinsic Motivation of Purchase Intention B Sarangan | 1* | |
A Study on E-government Service Quality and Effectiveness of E-government Services in Selected Divisional Secretariats B Sarangan, S Rishaana Journal of Economics, Management and Trade. 29 (3), 2023 | | 2023 |
Fifty years of evolutionary trajectory of tourism industry regulations: a systematic literature review B Sarangan, CR Hewege, CR Perera Asia Pacific Journal of Tourism Research 27 (8), 781-806, 2022 | | 2022 |
Occupational Stress and Employee’s Perfomance B Sarangan International Journal of Research 9 (2), 2022 | | 2022 |
Mobile Banking Services and Customer’s Satisfaction B Sarangan European Journal of Business & Social Sciences 9 (01), 2021 | | 2021 |
Celebrity Endorsement and Undergraduates’ Purchasing Behavior B Sarangan European Journal of Business & Social Sciences 8 (01), 2020 | | 2020 |
The Impact of Television Adevrtisment on Consumer Buying Decision B Sarangan European Journal of Business & Social Sciences 7 (04), 2019 | | 2019 |
The Impact of Engagement with Brands in Social Media Marketing through Facebook Fan Pages on the Brand Equity for Licensed Domestic Commercial Banks in Sri Lanka B Sarangan Journal for Studies in Management and Planning 4 (12), 2018 | | 2018 |
Study on Incorporating the Expectations of Domestic Tourists into Sri Lankan Hotels with Special Reference to Ceylon Hotels Corporation B Sarangan Journal for Studies in Management and Planning 2 (04), 2016 | | 2016 |
A Study on Service Attribute Factors Affecting Customer Satisfaction and Loyalty: Government Commercial Banks in Batticaloa District Abarajithan, B Sarangan International Journal of Research 3 (08), 2016 | | 2016 |
A Study on Service Attribute Factors Affecting Customer Satisfaction and Loyalty: Private Commercial Banks in Batticaloa District JKW Abarajithan, B Sarangan | | 2016 |
Study on Expectations of Domestic Tourists in Sri Lankan Hotels: With Special Reference to Ceylon Hotels Corporation A Puvendran, B Sarangan Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2016 | | 2016 |
Social meadia marketing and brand awareness B Sarangan Faculty of Commerce & Management, 2013 | | 2013 |