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Gugyh Susandy
Gugyh Susandy
Other namesSusandy. G
Sekolah Tinggi Ilmu Ekonomi Sutaatmadja
Verified email at stiesa.ac.id - Homepage
Title
Cited by
Cited by
Year
Green products: Factors exploring the green purchasing behavior of south Indian shoppers
R Lavuri, G Susandy
Indonesian Journal of Sustainability Accounting and Management 4 (2), 174â …, 2020
382020
The effect of promotion and hedonic shopping motivation on costumer impulse buying on Zalora online shopping sites
I Ariani, G Susandy, DW Apriandi
JABI (Journal of Accounting and Business Issues) 1 (1), 15-21, 2019
132019
The influence of viral marketing and price discounts through social media Instagram to purchase decision on marketplace Shopee
T Maulana, G Susandy
DIMENSIA (Diskursus Ilmu Manajemen STIESA) 16 (2), 8-8, 2019
132019
E-trust and e-service quality influence on e-loyalty users of BNI e-banking in Subang District
M Fajar, G Susandy, DW Apriandi
JABI (Journal of Accounting and Business Issues) 1 (1), 47-53, 2019
102019
The influence of social media marketing and online consumer behavior in the city of subang on the brand story of the instant messenger line application
N Ratnasari, G Susandy, DW Apriandi
DIMENSIA (Diskursus Ilmu Manajemen STIESA) 16 (2), 3-3, 2019
102019
Etika Bisnis Sebagai Strategi Bisnis Jangka Panjang Dalam Era Bisnis Global dan Revolusi Teknologi Informasi (Tinjauan Teori dan Aplikasi)
G Susandy, D Ramdhan
Jurnal Dimensia 12 (1), 35-78, 2015
102015
Analisis Pusat Pertumbuhan Subang
G Susandy, YE Prasetyo
Dimensia 13 (2), 93-116, 2016
62016
Digital Marketplace Branding Model.
G Susandy, D Sari, RA Helmi, R Komaladewi
Quality-Access to Success 24 (193), 2023
52023
The impact of online marketing influencers on consumer purchase decisions
RA Handayani, G Susandy
Marketing Management Studies 2 (2), 152-165, 2022
52022
The Influence of Social Media Marketing and Brand Equity Activities on Customer Response Study at the Pudu Sentral Hotel, Kuala Lumpur, Malaysia
AS Kusmayanti, V Oktaviana, G Susandy
DIMENSIA (Diskursus Ilmu Manajemen STIESA) 17 (1), 53-63, 2020
52020
Reference group and utilitarian shopping motivation and online purchase decision of fashion products in Tokopedia Marketplace
MR Fauzan, G Susandy
Marketing Management Studies 1 (1), 01-14, 2021
42021
The Influence Of Self-Congruity And Mobile Marketing On Brand Loyalty At Fast Food Restaurants California Chicken In Subang City
D Junaedi, G Susandy, DW Apriandi
DIMENSIA (Diskursus Ilmu Manajemen STIESA) 16 (2), 4-4, 2019
42019
Influence of Total Quality Management (TQM) Towards Consumers Satisfaction
A Fahry, G Susandy, K Kuncorosidi
JBFI (Journal of Banking and Financial Innovation) 1 (01), 2019
22019
Social Network and Organizational Leadership at the Higher Education Institution: A Case Study
G Susandy, YE Prasetyo
Indonesian Journal of Sustainability Accounting and Management 3 (1), 37â …, 2019
22019
The Effect Of Promotio And Hedonic Shopping Motivation On Costumer Pembelian impulsif On Zalora Online Shopping Sites
I Ariani, G Susandy, DW Apriandi
JABI, 2019
22019
THE INFLUENCE OF SHOP ATMOSPHERE AND ACCESSIBILITY ON CHANGES IN CONSUMER BEHAVIOR FROM TRADITIONAL MARKETS TO MODERN RETAILERS (IN TRADITIONAL MARKETS FOR SUBANG CONSUMERS)
D Kurnia, G Susandy, DW Apriandi
DIMENSIA (Diskursus Ilmu Manajemen STIESA) 16 (2), 2-2, 2019
12019
PENYUSUNAN DAN IMPLEMENTASI RENCANA PEMASARAN: PROGRAM BRAND STORY PADA RSUD SUBANG
G Susandy, M Sopiawadi, T Rahayu, N Ocktaviani, S Nuraeni, ...
Gapura (Garba Pembangunan Masyarakat) 1 (2), 10-25, 2024
2024
PENGARUH KUALITAS LAYANAN MASKAPAI PENERBANGAN TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN
G Susandy, E Widarwati, H Hetriana
DIMENSIA (Diskursus Ilmu Manajemen STIESA) 19 (01), 2023
2023
DESCRIPTIVE ANALYSIS OF THEORY AND IMPLEMENTATION OF MARKETING PLAN: PERSONAL SELLING PROGRAM (CASE STUDY AT SUBANG HOSPITAL)
G Susandy, AP Faujiah, HZ Ramdhani, R Nuraeni
Gapura (Garba Pembangunan Masyarakat) 1 (1), 1-13, 2023
2023
DESCRIPTIVE STUDY OF ARABICA COFFEE BRAND MANAGEMENT STRATEGY HOFLAND AND EXPOSE COFFEE BRAND
G Susandy, A Fitri, I Melanti
Gapura (Garba Pembangunan Masyarakat) 1 (1), 51-63, 2023
2023
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