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Eyun-Jung Ki
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Testing the linkages among the organization–public relationship and attitude and behavioral intentions
EJ Ki, LC Hon
Journal of public relations research 19 (1), 1-23, 2007
4432007
Social media research in advertising, communication, marketing, and public relations, 1997–2010
H Khang, EJ Ki, L Ye
Journalism & Mass Communication Quarterly 89 (2), 279-298, 2012
4262012
Devising a practical model for predicting theatrical movie success: Focusing on the experience good property
BH Chang, EJ Ki
Journal of Media Economics 18 (4), 247-269, 2005
3102005
Situational crisis communication and interactivity: Usage and effectiveness of Facebook for crisis management by Fortune 500 companies
EJ Ki, E Nekmat
Computers in Human Behavior 35, 140-147, 2014
2192014
Relationship maintenance strategies on Fortune 500 company web sites
EJ Ki, L Childers Hon
Journal of Communication Management 10 (1), 27-43, 2006
1912006
The status of online public relations research: An analysis of published articles in 1992–2009
L Ye, EJ Ki
Journal of public relations research 24 (5), 409-434, 2012
1662012
A measure of relationship cultivation strategies
EJ Ki, LC Hon
Journal of Public Relations Research 21 (1), 1-24, 2008
1652008
Reliability and validity of organization-public relationship measurement and linkages among relationship indicators in a membership organization
EJ Ki, LC Hon
Journalism & Mass Communication Quarterly 84 (3), 419-438, 2007
1472007
Status of organization–public relationship research from an analysis of published articles, 1985–2004
EJ Ki, JH Shin
Public relations review 32 (2), 194-195, 2006
1322006
Exploring influential social cognitive determinants of social media use
H Khang, EK Han, EJ Ki
Computers in Human Behavior 36, 48-55, 2014
1002014
Developing a valid and reliable measure of organizational crisis responsibility
KA Brown, EJ Ki
Journalism & Mass Communication Quarterly 90 (2), 363-384, 2013
962013
The effects of crisis response strategies on relationship quality outcomes
EJ Ki, KA Brown
The Journal of Business Communication (1973) 50 (4), 403-420, 2013
922013
Exploring influential factors on music piracy across countries
EJ Ki, BH Chang, H Khang
Journal of Communication 56 (2), 406-426, 2006
902006
Causal linkages among relationship quality perception, attitude, and behavior intention in a membership organization
EJ Ki, LC Hon
Corporate Communications: An International Journal 17 (2), 187-208, 2012
862012
Causal linkages between relationship cultivation strategies and relationship quality outcomes
EJ Ki, L Hon
International Journal of Strategic Communication 3 (4), 242-263, 2009
812009
Factors affecting social presence and word-of-mouth in corporate social responsibility communication: Tone of voice, message framing, and online medium type
J Oh, EJ Ki
Public Relations Review 45 (2), 319-331, 2019
772019
Does severity matter?: An investigation of crisis severity from defensive attribution theory perspective
Z Zhou, EJ Ki
Public Relations Review 44 (4), 610-618, 2018
732018
The effectiveness of fear appeals in ‘green’advertising: An analysis of creative, consumer, and source variables
S Shin, EJ Ki, WG Griffin
Journal of Marketing Communications 23 (5), 473-492, 2017
682017
Ethics statements of public relations firms: What do they say?
EJ Ki, SY Kim
Journal of Business Ethics 91, 223-236, 2010
672010
Exploring the role of CSR fit and the length of CSR involvement in routine business and corporate crises settings
Z Zhou, EJ Ki
Public Relations Review 44 (1), 75-83, 2018
622018
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학술자료 1–20