Factors influencing smartphone purchase behavior among young adults in Nigeria AA Ayodele, C Ifeanyichukwu International journal of recent scientific research 7, 13248-13254, 2016 | 60 | 2016 |
Applying the extended theory of planned behavior to predict sustainable street food patronage in a developing economy SI Ukenna, AA Ayodele Journal of Food Products Marketing 25 (4), 404-434, 2019 | 41 | 2019 |
Green awareness and consumer purchase intention of environmentally-friendly electrical products in Anambra, Nigeria AA Ayodele, AE Panama, E Akemu Journal of Economics and Sustainable Development 8 (22), 2017 | 36 | 2017 |
Predictors of consumer patronage of street food vendors in a typical developing economy context AA Ayodele, AE Panama Developing country studies 6 (11), 2016 | 17 | 2016 |
Social media marketing and brand loyalty among online shoppers in Anambra State, Nigeria: Mediating effect of brand awareness EC Ezenwafor, AA Ayodele, CI Nwaizugbo Journal of Electronic Commerce in Organizations (JECO) 19 (3), 16-27, 2021 | 13 | 2021 |
Predictive Indicators Of Customer Loyalty In The Nigerian Gsm Market AA Ayodele, BG Esiti British Journal of Marketing Studies 4 (7), 2016 | 9 | 2016 |
Extending the Diffusion of Innovation Theory to Predict Smartphone Adoption Behaviour Among Higher Education Institutions’ Lecturers in Nigeria AA Ayodele, CB Nwatu, MC Olise European Journal of Business and Management 12 (5), 7, 2020 | 8 | 2020 |
Entrepreneurial marketing dimensions and market performance of small and medium-scaled enterprises in Niger Delta, Nigeria AE Panama, AA Adeola International Journal of Small Business and Entrepreneurship Research 8 (2 …, 2020 | 6 | 2020 |
Service Compatibility (Servicom) and Service Delivery in the Nigerian Police Force TS Olowe, JA Nkwuagba, AA Ayodele British Journal of Marketing Studies 6 (3), 1-32, 2018 | 2 | 2018 |
Windows Firewall Bypassing Techniques: An Overview of HTTP Tunneling and Nmap Evasion OI Emmanuel, AA Ayodele, AM Adebiyi, BF Osang International Conference on Computational Science and Its Applications, 546-556, 2021 | 1 | 2021 |
Self service technology and customer satisfaction in the Nigerian Online Sport Betting Industry EC Ezenwafor, AA Ayodele, AE Panama | 1 | 2020 |
Predictors of Public Acceptance of Family Planning Programme in a Typical Sub-Saharan African Context AA Ayodele, IE Mbamalu International Journal of Developing and Emerging Economies 11 (2), 1-16, 2023 | | 2023 |
Exploring the Role of Social Media Marketing in Promoting Sustainable Development Goals Among Small Businesses in Developing Countries AA Ayodele ENTREPRENEURSHIP AND SUSTAINABLE DEVELOPMENT IN THE 21ST CENTURY, 571, 2023 | | 2023 |
Consumption Values and Street Food Patronage Behaviour in a Typical Developing Economy AA Ayodele ENTREPRENEURSHIP AND SUSTAINABLE DEVELOPMENT IN THE 21ST CENTURY, 436, 2023 | | 2023 |
E-service quality dimensions and customer satisfaction among users of automated saving platforms in a typical developing economy EC Ezenwafor, AA Ayodele, BG Esiti World Review of Entrepreneurship, Management and Sustainable Development 18 …, 2022 | | 2022 |
Understanding the Antecedents of Online Shopping Behaviour: An Empirical Evidence from a Typical Emerging Market Context AA Ayodele, MC Olise Journal of Development and Economic Sustainability 9 (1), 1-17, 2021 | | 2021 |
Relationship Marketing and Switching Behavioural Intention Among the Customers of Deposit Money Banks in Nigeria BG Esiti, AA Ayodele Journal of Marketing and Consumer Research 72, 27- 40, 2020 | | 2020 |
Consumption Values and Patronage Intention for Sustainable Street Food–Evidence from a Sub-Saharan African Context AA Ayodele, AD Nkamnebe Nigerian Academy of Management Journal 15 (4), 135-156, 2020 | | 2020 |
Predictors of Sustainable Energy Technology Adoption Behavior in South-Western Nigeria PO Ogunode, AA Ayodele Journal of Economics and Sustainable Development 11 (8), 12, 2020 | | 2020 |