Understanding hedonic and utilitarian responses to product reviews on youtube and purchase intention PH Silaban, ADK Silalahi, E Octoyuda, YK Sitanggang, L Hutabarat, ... Cogent Business & Management 9 (1), 2062910, 2022 | 21 | 2022 |
E-Leadership Analysis during Pandemic Outbreak to Enhanced Learning in Higher Education CL Chang, I Arisanti, E Octoyuda, I Insan TEM Journal 2, 932 - 938, 2022 | 15 | 2022 |
Understanding consumers’ addiction to online mobile games and in apps purchase intention: Players stickiness as the mediation PH Silaban, ADK Silalahi, E Octoyuda Jurnal Manajemen dan Pemasaran Jasa 14 (2), 165-178, 2021 | 13 | 2021 |
Pengaruh Aksesibilitas Dan Daya Tarik Terhadap Loyalitas Wisata Dengan Amenitas Sebagai Variabel Intervening Pada Destinasi Wisata Tuk-Tuk Siadong Kabupaten Samosir PH Silaban, ADK Silalahi, E Octoyuda, D Sinaga Jurnal Manajemen dan Bisnis, 241-246, 2020 | 10 | 2020 |
Does destination promotion on social media affect visit intention? Empirical study on Instagram PH Silaban, L Hutabarat, ADK Silalahi, E Octoyuda Jurnal Manajemen dan Pemasaran Jasa 15 (2), 147-160, 2022 | 5 | 2022 |
The Role of Authenticity and Satisfaction on Tourists' Revisit Intention at Air Soda Destination PH Silaban, ADK Silalahi, E Octoyuda, D Panjaitan International Journal of Economics and Business Administration, 2020 | 4 | 2020 |
The Role of Digital Transformation on Strategic Leader: A Systematic Literature Review CL Chang, E Octoyuda, I Arisanti 2022 7th International Conference on Business and Industrial Research (ICBIR …, 2022 | 3 | 2022 |
Responding to the Digital Transformation: The Implications of Transformational Leadership to Predict MSMEs Learning Agility CL Chang, E Octoyuda, I Arisanti 11th International Conference on Cyber and IT Service Management, 2024 | 1 | 2024 |
Perceived credibility information on social media of corporate brand reputation and its impact on jobseeker intention to apply PH Silaban, E Octoyuda, ADK Silalahi International Journal of Business 28 (1), 1-13, 2023 | 1 | 2023 |
Assessing the experiential marketing and customer value to develop the customer satisfaction HSP Siagian, E Octoyuda Insight Management Journal 4, 2024 | | 2024 |
Work Motivation in Mediating Emotional Intelligence to Improve Employees' Job Performance of State-Owned Enterprise in Port and Maritime Management. E Octoyuda, ADK Silalahi, PH Silaban Turkish Online Journal of Qualitative Inquiry 12 (6), 2021 | | 2021 |
The Influence of Authenticity on Tourist Satisfaction in Lake Toba Indonesia: A Measurement of Tourists’ Satisfaction in Lake Toba Tourism Mediated by Involvement, Destination … PH Silaban, ADK Silalahi, E Octoyuda | | 2019 |