| A research on effectiveness of Facebook advertising on enhancing purchase intention of consumers M Dehghani, M Tumer Computers in human behavior 49, 597-600, 2015 | 676 | 2015 |
| Evaluating the influence of YouTube advertising for attraction of young customers M Dehghani, MK Niaki, I Ramezani, R Sali Computers in human behavior 59, 165-172, 2016 | 571 | 2016 |
| Will smartwatches last? Factors contributing to intention to keep using smart wearable technology M Dehghani, KJ Kim, RM Dangelico Telematics and Informatics 35 (2), 480-490, 2018 | 201 | 2018 |
| Exploring the motivational factors on continuous usage intention of smartwatches among actual users M Dehghani Behaviour & Information Technology 37 (2), 145-158, 2018 | 168 | 2018 |
| Smart wearable technologies: Current status and market orientation through a patent analysis M Dehghani, RM Dangelico 2017 IEEE International Conference on Industrial Technology (ICIT), 1570-1575, 2017 | 63 | 2017 |
| High interest, low adoption. A mixed-method investigation into the factors influencing organisational adoption of blockchain technology M Dehghani, RW Kennedy, A Mashatan, A Rese, D Karavidas Journal of Business Research 149, 393-411, 2022 | 49 | 2022 |
| The effects of design, size, and uniqueness of smartwatches: perspectives from current versus potential users M Dehghani, KJ Kim Behaviour & Information Technology 38 (11), 1143-1153, 2019 | 43 | 2019 |
| Touching holograms with windows mixed reality: Renovating the consumer retailing services M Dehghani, SHM Lee, A Mashatan Technology in Society 63, 101394, 2020 | 33 | 2020 |
| A holistic analysis towards understanding consumer perceptions of virtual reality devices in the post-adoption phase M Dehghani, F Acikgoz, A Mashatan, SH Lee Behaviour & Information Technology 41 (7), 1453-1471, 2022 | 32 | 2022 |
| Factors impacting digital transformations of the food industry by adoption of blockchain technology M Dehghani, A Popova, S Gheitanchi Journal of Business & Industrial Marketing 37 (9), 1818-1834, 2022 | 31 | 2022 |
| How perceptions of information privacy and security impact consumer trust in crypto-payment: an empirical study A Mashatan, MS Sangari, M Dehghani IEEE Access 10, 69441-69454, 2022 | 31 | 2022 |
| Market-driven management of start-ups: The case of wearable technology M Dehghani, AM Abubakar, M Pashna Applied computing and informatics 18 (1/2), 45-60, 2022 | 29 | 2022 |
| Innovation within networks–patent strategies for blockchain technology M Dehghani, A Mashatan, RW Kennedy Journal of Business & Industrial Marketing 36 (12), 2113-2125, 2021 | 29 | 2021 |
| Smart wearable technologies: state of the art and evolution over time through patent analysis and clustering M Dehghani, RM Dangelico International Journal of Product Development 22 (4), 293-313, 2018 | 26 | 2018 |
| An assessment towards adoption and diffusion of smart wearable technologies by consumers: the cases of smart watch and fitness wristband products. M Dehghani HT (Extended Proceedings), 1-6, 2016 | 25 | 2016 |
| The role of social media advertising in motivating consumer in banking services M Dehghani, S Nourani, HC Abardeh Interdisciplinary journal of contemporary research in business 4 (8), 774-787, 2012 | 22 | 2012 |
| Past and present research on wearable technologies: bibliometric and cluster analyses of published research from 2000 to 2016 M Dehghani, KJ Kim International Journal of Innovation and Technology Management 16 (01), 1950007, 2019 | 20 | 2019 |
| Food production in batch manufacturing systems with multiple shared-common resources: a scheduling model and its application in the yoghurt industry MK Niaki, F Nonino, AR Komijan, M Dehghani International Journal of Services and Operations Management 27 (3), 345-365, 2017 | 17 | 2017 |
| The role of social media on advertising: a research on effectiveness of facebook advertising on enhancing brand image M Dehghani Eastern Mediterranean University (EMU)-Doğu Akdeniz Üniversitesi (DAÜ), 2013 | 15 | 2013 |
| The sustainable value of open banking: Insights from an open data lens K O'Leary, P O'Reilly, T Nagle, C Filelis-Papadopoulos, M Dehghani 54th Hawaii International Conference on System Sciences, Kauai, Hawaii, USA …, 2021 | 11 | 2021 |
Mojtaba khorram NiakiResearch Assistant, University of TehranVerified email at ut.ac.ir
