Cause related marketing in New Zealand I Chaney, N Dolli International Journal of Nonprofit and Voluntary Sector Marketing 6 (2), 156-163, 2001 | 126 | 2001 |
Collaborative business relationships: Helping firms to acquire skills and economies to prosper N Palakshappa, M Ellen Gordon Journal of Small Business and Enterprise Development 14 (2), 264-279, 2007 | 66 | 2007 |
Business partnerships with nonprofits: Working to solve mutual problems in New Zealand G Eweje, N Palakshappa Corporate Social Responsibility and Environmental Management 16 (6), 337-351, 2009 | 63 | 2009 |
Using a multi‐method qualitative approach to examine collaborative relationships N Palakshappa, M Ellen Gordon Qualitative Market Research: An International Journal 9 (4), 389-403, 2006 | 60 | 2006 |
Mobilising SDG 12: co-creating sustainability through brands N Palakshappa, S Dodds Marketing Intelligence & Planning 39 (2), 265-283, 2020 | 51 | 2020 |
Social enterprise and corporate social responsibility: Toward a deeper understanding of the links and overlaps N Palakshappa, S Grant International Journal of Entrepreneurial Behavior & Research 24 (3), 606-625, 2018 | 45 | 2018 |
Managing Rural Tourism businesses: financing, development and marketing issues N Dolli, JF Pinfold The Business of Rural Tourism: International Perspectives, 38-58, 1997 | 29 | 1997 |
Service inclusion: the role of disability identity in retail S Dodds, N Palakshappa Journal of Services Marketing 36 (2), 143-153, 2022 | 20 | 2022 |
Sustainability in retail services: a transformative service research (TSR) perspective S Dodds, N Palakshappa, LM Stangl Journal of Service Theory and Practice 32 (4), 521-544, 2022 | 19 | 2022 |
Do elite sports systems mean more Olympic medals SG Martin, KP Arin, N Palakshappa, S Chetty Retrieved July 15, 2005 | 18 | 2005 |
Social enterprise push or corporate social responsibility pull? The mainstreaming of fair trade S Grant, N Palakshappa International Journal of Nonprofit and Voluntary Sector Marketing 23 (4), e1625, 2018 | 15 | 2018 |
Articulated dissent and immediacy: A cross-national analysis of the effects of COVID-19 lockdowns SM Croucher, S Kelly, C Hui, KJ Rocker, J Cullinane, D Homsey, GG Ding, ... International Journal of Conflict Management 33 (2), 181-202, 2021 | 12 | 2021 |
Cause‐related events: fulfilling the objectives of social partnerships A Lyes, N Palakshappa, S Bulmer International Journal of Nonprofit and Voluntary Sector Marketing 21 (4 …, 2016 | 12 | 2016 |
Corporate social responsibility in the Indian context N Palakshappa, M Chatterji Corporate social responsibility and sustainability: emerging trends in …, 2014 | 11 | 2014 |
Sustainability, brand authenticity and Instagram messaging S Bulmer, N Palakshappa, S Dodds, S Harper Journal of Business Research 175, 114547, 2024 | 10 | 2024 |
Co‐operation and collaboration: the case of the de‐regulated New Zealand electricity industry J Hooks, N Palakshappa International Journal of Public Sector Management 22 (4), 292-309, 2009 | 10 | 2009 |
Stakeholder collaboration in New Zealand: Adding value and legitimacy G Eweje, N Palakshappa Journal of Corporate Citizenship, 79-101, 2011 | 9 | 2011 |
Cause for pause in retail service: a respond, reimagine, recover framework N Palakshappa, S Dodds, S Bulmer Journal of Services Marketing 36 (4), 584-596, 2022 | 8 | 2022 |
Critical success factors for small businesses in the outdoor leisure/recreation industry in New Zealand S Martin, N Palakshappa Department of Commerce, Massey University at Albany, 2003 | 8 | 2003 |
Communicating corporate social responsibility using social media: implications for marketing strategists A Lyes, N Palakshappa, S Bulmer AMA Summer educators’ conference proceedings 23, 249-256, 2012 | 7 | 2012 |