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Elenica Pjero
Elenica Pjero
Professor of Marketing, University "Ismail Qemali', Vlore
Verified email at univlora.edu.al
Title
Cited by
Cited by
Year
Social media and consumer behavior–How does it works in albania reality
E Pjero, D Kercini
Academic Journal of Interdisciplinary Studies 4 (3), 141-146, 2015
342015
Impact of Traders Competitive Rivalry on Supply and Demand Relations in Livestock Markets in the Drylands of Kenya
EF Anno, BE Pjero
International Journal of Business and Economics Research 10 (3), 99-109, 2021
112021
The role of Internet and SEO in branding destinations: Case of Albania as a new destination in Balkans
EK Tolica, K Gorica, VH Panajoti, E Pjero
Academic Journal of Interdisciplinary Studies 6 (1), 45-52, 2017
102017
Integrated Marketing Communication and its Measurement in Albania reality
E Pjero, X Agaraj, I Shyle
International Review of Business Research Papers 6 (4), 77-89, 2010
82010
Tourist’s satisfaction in terms of accommodation: A case study in Vlore, Albania
E Pjero, O Gjermëni
Business Perspectives and Research 8 (1), 67-80, 2020
72020
Nonprofit organizations: The impact of advertising in fundraising
X Agaraj, E Pjero, Y Sokoli, A Ramaj
Mediterranean Journal of Social Sciences 4 (1), 323-330, 2013
62013
Promotion and hospitality industry: Albania as a case study
E Pjero, I Shyle
Marketing And Management Sciences, 37-42, 2010
42010
Albania tourism market and its promotional strategy
E Pjero
Економски Развој-Economic Development 10 (3), 229-247, 2008
32008
The Cross-Border Livestock Trade in Kenya and Uganda in Comparison to the Albanian (European Union) Context
EF Anno, EB Pjero, BE Lotiang
Int. J. Agric. Econ 7, 232-242, 2022
12022
Statistical Analyses of Impressions Related to the Customer’s Experience while Attending Restaurants Located in Vlore, Albania
O Gjermëni, E Pjero
Science & Technology Asia, 46-61, 2020
12020
Measuring Marketing and Brand Communications Performance: A Developing European Country Perspective
E Pjero, D Vrontis, A Thrassou
Cambridge Scholars Publishing, 2020
12020
Development of Nonprofit-Sector in Albania
E Pjero, K Guga
Acta Universitatis Danubius. Œconomica 8 (6), 2012
12012
Nonprofit and Business Sector Collaboration in Albania
XA Shehu, E Pjero
American International Journal of Contemporary Research 2 (8), 2012
12012
GLOBAL CRISIS AND ITS EFFECTS IN THE DEVELOPED AND EMERGENT COUNTRIES-“THE BOTTOM OF THE PYRAMID” AS AN INNOVATION RESOURCE
I Shyle, E Pjero
Journal of Global Strategic Management 4 (2), 150-159, 2010
12010
The effects of fiscal decentralisation on local finances after the territorial reform of local government in 2015 in Albania
A Hysi, E Pjero, G Dede, A Kolte
International Journal of Managerial and Financial Accounting 16 (1), 69-97, 2024
2024
What are the essential elements of a digital transformation process to develop an efficient digitization strategy for management?
VJ Behrens, E Pjero, S Krause, J Hangl
Journal of Management Development 42 (5), 399-419, 2023
2023
Social Enterprises and Fundraising Challenge: Crowd Funding as an Innovative Solution for Developing Countries–Best Practices in Albania
E Pjero, E Kordha
Research Anthology on Approaches to Social and Sustainable Entrepreneurship …, 2023
2023
The Social Impact of Clinical Tools for Neuromarketing Research: Possible Applications for the Wine Sector
G Festa, E Pjero, S Feoli
Business Advancement through Technology Volume I: Markets and Marketing in …, 2022
2022
DO COMPANIES AND THEIR EMPLOYEES BENEFIT FROM THE HOME OFFICE REGULATION IN TIMES OF COVID-19?
V Behrens, E Pjero, S Krause
14th Annual Conference of the EuroMed Academy of Business, 2021
2021
POTENTIAL FRONTIERS OF WINE TOURISM MARKETING IN THE OLD WORLD OF WINE
G Festa, P Meriano, E Pjero
Esperienze d'Impresa 29 (2), 2021
2021
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