| Is customer satisfaction an indicator of customer loyalty? AG Rahim, IU Ignatius, OE Adeoti | 297 | 2012 |
| The influence of product attributes on consumer purchase decision in the Nigerian food and beverages industry: A study of Lagos Metropolis OB Akpoyomare, LPK Adeosun, RA Ganiyu American Journal of Business and management 1 (4), 196-201, 2012 | 183 | 2012 |
| Corporate reputation as a strategic asset LPK Adeosun, RA Ganiyu International Journal of Business and Social Science 4 (2), 2013 | 154 | 2013 |
| Customer satisfaction and loyalty: A study of interrelationships and effects in the Nigerian domestic airline industry AG Rahim Oradea Journal of Business and Economics, 2017 | 111 | 2017 |
| Perceived service quality and customer loyalty: The mediating effect of passenger satisfaction in the Nigerian Airline Industry AG Rahim International journal of management and economics 52 (1), 94-117, 2016 | 94 | 2016 |
| The glass ceiling conundrum: Illusory belief or barriers that impede women’s career advancement in the workplace AG Rahim, O Akintunde, AA Afolabi, IO Okikiola Journal of Evolutionary Studies, 2018 | 65 | 2018 |
| Experiential marketing: An insight into the mind of the consumer LPK Adeosun, RA Ganiyu Asian Journal of Business and Management Sciences 2 (7), 21-26, 2012 | 51 | 2012 |
| Airline service quality dimensions and customer loyalty: Empirical evidence from air passengers’ in Lagos State OB Akpoyomare, LPK Adeosun, RA Ganiyu Czech Journal of Tourism 5 (2), 155-171, 2016 | 32 | 2016 |
| Approaches for generating and evaluating product positioning strategy BA Oghojafor, PK Ladipo, AG Rahim Sciedu Press, 2013 | 27 | 2013 |
| Packaging and the incidence of information overload in a low-risk market: A study of grocery products PK Ladipo, AG Rahim | 27 | 2013 |
| Market Orientation and Business Performance: a Study of Interrelationships and Effects in a Small sized Hotels within Lagos State Metropolis. PKA Ladipo, AG Rahim, CA Oguntoyibo, IO Okikiola | 24 | 2016 |
| Perceptions of service quality: An empirical assessment of modified SERVQUAL model among domestic airline carriers in nigeria RA Ganiyu Acta Universitatis Sapientiae, Economics and Business 4 (1), 5-31, 2016 | 22 | 2016 |
| Consumer motivations for participation in boycotts OB Akpoyomare, LP Adeosun, RA Ganiyu, JA Vargas-Barraza, ... Business and management review 2 (9), 1-8, 2012 | 20 | 2012 |
| Trends in business performance measurement: A literature analysis AG Rahim, AB Ofuani, OP Olonode IJSSHR and Madonna University., 2018 | 16 | 2018 |
| The building blocks of total quality management: Processes, people, performance measurement, and management systems RA Ganiyu, II Uche, AO Elizabeth Interdisciplinary Journal of Contemporary Research in Business 4 (7), 629-640, 2012 | 14 | 2012 |
| Customer satisfaction and loyalty towards perceived service quality of domestic airlines in Nigeria AG Rahim Unpublished Doctoral Thesis, University of Lagos, Lagos, 2015 | 11 | 2015 |
| Differentiation and Positioning Strategy: A Toss of the Same Coin OB Akpoyomare, LPK Adeosun, RA Ganiyu International Journal of Management and Sustainability 1 (2), 53-65, 2012 | 7 | 2012 |
| Linking Leadership Styles to Job Satisfaction: Perspective of Employees in the Nigerian Breweries Industry A Abidakun, RA Ganiyu Ilorin Journal of Human Resource Management 4 (2), 135-144, 2020 | 6 | 2020 |
| Homogeneity and heterogeneity of the workforce: leveraging on diversity management to build inclusive workplace AG Rahim, A Oluwafemi, AA Afolabi Zeszyty Naukowe. Organizacja i Zarządzanie/Politechnika Śląska, 2017 | 6 | 2017 |
| A review and integration of the partial models of consumer behaviour PKA Ladipo, PI Lyiegbuniwe, SO Ighomereho, RA Ganiyu European Journal of Business and Management 6 (6), 2222-2839, 2014 | 6 | 2014 |
