Follow
Rocio Alarcon-Lopez, PhD in Marketing
Rocio Alarcon-Lopez, PhD in Marketing
Erasmus University, Rotterdam School of Management
Verified email at rsm.nl
Title
Cited by
Cited by
Year
Sharing co-creation experiences contributes to consumer satisfaction
R Alarcon-Lopez, S Ruiz-de-Maya, I Lopez-Lopez
Online Information Review, 2017
342017
Low and high outcome quality in co-created hospitality services: Two explanations for consumer satisfaction
R Alarcón-López, I López-López, S Ruiz-de-Maya
Journal of Vacation Marketing, 13567667231181466, 2023
12023
El efecto de compartir experiencias de personalización en el comportamiento del consumidor
R Alarcón López
Proyecto de investigación:, 2021
2021
Feeling Unique and Grounded: Psychological Drivers and Consequences of Customer Engagement in Product Creation
M Schreier, P Burghartz, E de Bellis, N Franke, G Häubl, RA López, ...
Advances in Consumer Research 48, 2020
2020
The Negative Effect of Sharing Hedonic Customization Experiences on Satisfaction
R Alarcón-López, AK Klesse, S Ruiz-de-Maya, I López-López, R Arias, ...
Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 281, 2018
2018
When consumers share their co-creation experiences to get more satisfaction
RA López, SR de Maya, IL López
III Jornadas Doctorales Escuela Internacional de Doctorado de la Universidad …, 2017
2017
The system can't perform the operation now. Try again later.
Articles 1–6