| Technology acceptance and purchase intention towards movie mobile advertising among youth in Malaysia MSA Bakar, R Bidin Procedia-Social and Behavioral Sciences 130, 558-567, 2014 | 76 | 2014 |
| Factors of gratification contributing in continuance intention to watch movies on YouTube MSA Bakar, J Bolong, R Bidin, B Mailin Procedia-Social and Behavioral Sciences 155, 9-13, 2014 | 18 | 2014 |
| The effect of video-based collaborative learning among economics’ undergraduates in Malaysia KY Yin, KW Bing, FSA Hadi, MSA Bakar International Journal of Advanced Science and Technology, 2020 | 13 | 2020 |
| Halal Industry's Organizational Performance Factors: A Systematic Literature Review. R Bidin, MNF Razak, B Mohamad, MN Osman, MSA Bakar, JS Tham, ... Pertanika Journal of Social Sciences & Humanities 29 (4), 2021 | 11 | 2021 |
| Technology in education: efficacies and outcomes of different delivery methods MM Mahmud, B Freeman, MS Abu Bakar Interactive Technology and Smart Education 19 (1), 20-38, 2022 | 9 | 2022 |
| E-Learn: An Online Platform for Teaching and Learning MSAB Malissa Maria Mahmud International Journal of Academic Research in Progressive Education and …, 2021 | 9 | 2021 |
| Engaging users using movie mobile advertising: Technology acceptance and purchase intention MSA Bakar, R Bidin Asian Social Science 10 (7), 129, 2014 | 9 | 2014 |
| Instrument development to measure the quality of non-profit organisation (NPO) website MS Ibrahim, MS Hassan, MSA Bakar, S Yusuf, NAA Rahman, NS Ramli AIP Conference Proceedings 2020 (1), 2018 | 5 | 2018 |
| PSIKOLOGI TRANSPERSONAL; Mengenal Konsep Kebahagiaan dalam Psikologi Oleh Abu Bakar MS MS Abu Bakar vol 8, 162-180, 2018 | 5 | 2018 |
| Instrument development to measure the non-profit organisation website user satisfaction and user willingness to donate MS Ibrahim, MS Hassan, S Yusof, NS Ramli, NAA Rahman, MSA Bakar Asian Journal of Social Science Research 1 (1), 2018 | 5 | 2018 |
| Strategi Pemasaran Pameran Muzium: Kajian Kes Muzium Kesenian Islam Malaysia MAH Zulkifli PQDT-Global, 2017 | 5 | 2017 |
| Exploring Digital Platforms, Cultural Tourism and Online Learning of Museums Worldwide MS bin Abu Bakar, MAH bin Zulkifli, KN binti Harun, MSBM Shuki International Journal of Academic Research in Business and Social Sciences …, 2020 | 4 | 2020 |
| Aliran pertuturan bahasa rojak dalam kalangan pengguna Facebook di Malaysia MSA Bakar, AM Mazzalan E-Academia Journal 7 (1), 2018 | 4 | 2018 |
| The Usage Patterns of Social Media among University Students in Malaysia During the Movement Control Order (MCO) MSAB Muhammad Husairi Kamisan International Journal of Academic Research in Business and Social Sciences …, 2021 | 3 | 2021 |
| Social Media During the Movement Control Order (MCO) Period in Malaysia: Uses and Effects MSAB Nur Syuhaidah Ayub International Journal of Academic Research in Business and Social Sciences …, 2021 | 3* | 2021 |
| Functions, Influences & Effects of WhatsApp Use During the Movement Control Order (MCO) in Malaysia MFS Abd Karim, MSA Bakar Asian Social Science 17 (4), 1-24, 2021 | 3 | 2021 |
| A Study Of The Elements Of Depression In “All The Bright Places”(2015) ZZZ Abidin, MSA Bakar e-Academia Journal 9 (1), 2020 | 3 | 2020 |
| Persepsi dan motivasi khalayak untuk membaca karya sastera dalam akhbar bercetak MAB Azlan, MSA Bakar Forum Komunikasi 14 (2), 91-115, 2019 | 3 | 2019 |
| Factors Influencing the Emergence of Fintech in Malaysia: A Concept Paper YH Yusoff, MN Jamaludin, MA Arif, NAAA Ramdan, RMM Halim, ... International Journal of Academic Research in Economics and Management …, 2022 | 2 | 2022 |
| HERITAGE BUILDING CONSERVATION: AN OVERVIEW OF PAHANG STATE MUSEUM. MAH Zulkifli, MSA Bakar, MSB Mat Shuki e-BANGI Journal 17 (3), 2020 | 2 | 2020 |
Jusang BolongAssociate Professor of Communication, University Putra MalaysiaEmail yang diverifikasi di upm.edu.my
