| We do not live to buy: Why subcultures are different from brand communities and the meaning for marketing discourse H de Burgh‐Woodman, J Brace‐Govan International Journal of Sociology and Social Policy 27 (5/6), 193-207, 2007 | 132 | 2007 |
| Sustainability and the human/nature connection: A critical discourse analysis of being “symbolically” sustainable H de Burgh-Woodman, D King Consumption Markets & Culture 16 (2), 145-168, 2013 | 91 | 2013 |
| Sneakers and street culture: A postcolonial analysis of marginalized cultural consumption J Brace‐Govan, H de Burgh‐Woodman Consumption, Markets and Culture 11 (2), 93-112, 2008 | 70 | 2008 |
| Homogeneity,“glocalism” or somewhere in between? A literary interpretation of identity in the era of globalization H de Burgh-Woodman European Journal of Marketing 48 (1/2), 288-313, 2014 | 30 | 2014 |
| The addition of images to eWOM in the travel industry: an examination of hotels, cruise ships and fast food reviews R Zinko, CP Furner, H de Burgh-Woodman, P Johnson, A Sluhan Journal of Theoretical and Applied Electronic Commerce Research 16 (3), 525-541, 2020 | 27 | 2020 |
| Seeing is believing: The effects of images on trust and purchase intent in eWOM for hedonic and utilitarian products R Zinko, H de Burgh-Woodman, ZZ Furner, SJ Kim Journal of Organizational and End User Computing (JOEUC) 33 (2), 85-104, 2021 | 22 | 2021 |
| Jargon as imagining: Barthes' semiotics and excavating subcultural communication H de Burgh‐Woodman, J Brace‐Govan Qualitative Market Research: An International Journal 11 (1), 89-106, 2008 | 22 | 2008 |
| Vista, vision and visual consumption from the Age of Enlightenment H de Burgh-Woodman, J Brace-Govan Marketing Theory 10 (2), 173-191, 2010 | 20 | 2010 |
| Advertising in Contemporary Consumer Culture H de Burgh-Woodman Palgrave Publishing (Springer), 2018 | 15 | 2018 |
| Sex, sailors and colonies: narratives of ambiguity in the works of Pierre Loti H De Burgh Peter Lang AG Bern, Berlin, Bruxelles, Frankfurt am Main, New York, Oxford, Wien, 2005 | 12 | 2005 |
| Aufklärung', freemasonry, the public sphere and the question of Enlightenment T Mehigan, H De Burgh Journal of European Studies 38 (1), 5-25, 2008 | 10 | 2008 |
| Reinventing luxury in the streets: An assemblage view of the relationship between luxury brands and street culture H de Burgh-Woodman Routledge Handbook of Street Culture, 2020 | 5 | 2020 |
| What’s in a Name? A Comparative Analysis of Surf and Snow Brand Personalities H de Burgh-Woodman, J Brace-Govan Tourismos 2 (1), 11-29, 2007 | 5 | 2007 |
| Conceptualising on sustainable-oriented innovation SMEs: A cross-national study A Bressan, H de Burgh-Woodman, B Muskat, A Zehrer European Management Academy Conference 16, 2016 | 4 | 2016 |
| Consuming the Aesthetic of the Everyday: a Visual Analysis of Errol Morris’“High Life”. H de Burgh-Woodman, C Payne ACR Asia-Pacific Advances in Consumer Research 10, 2012 | 4 | 2012 |
| Marketing and the Other: a Study of Women in the Sailing Marketplace and Its Implications For Marketing Discourse. H Burgh-Woodman, J Brace-Govan European Advances in Consumer Research 8, 2007 | 4 | 2007 |
| The movement of meaning across cultures: A conceptual model for understanding cross-cultural consumption H de Burgh-Woodman Interdisciplinary Approaches to Product Design, Innovation, & Branding in …, 2012 | 3 | 2012 |
| Networked youth, communication strategies and the implications of contemporary consumption identities for marketing management H de Burgh-Woodman Advances in Consumer Research 42, 2014 | 2* | 2014 |
| Does sustainability matter in the B2B environment: A study in marketing attitudes and the constraints of “going green” in the B2B context. N Arunachalam, H de Burgh Australian and New Zealand Marketing Academy Conference 2013, 2013 | 2 | 2013 |
| Consuming the Aesthetic of the Everyday: A Visual Analysis of Errol Morris’ H Burgh-Woodman, C Payne Asia-Pacific Advances in Consumer Research 10, 2012 | 2 | 2012 |
Robert ZinkoPrairie View A&M UniversityVerified email at pvamu.edu
