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Grigorios Painesis
Grigorios Painesis
Researcher in Marketing, Prague University of Economics and Business
Η διεύθυνση ηλεκτρονικού ταχυδρομείου έχει επαληθευτεί στον τομέα vse.cz
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The impact of psychological distance and construal level on consumers' responses to taboos in advertising
IG Theodorakis, G Painesis
Journal of Advertising 47 (2), 161-181, 2018
482018
Why shape a market? Empirical evidence on the prominent firm-level and market-level outcomes of market-driving strategy
V Stathakopoulos, KG Kottikas, G Painesis, IG Theodorakis, E Kottika
Journal of Business Research 139, 1240-1254, 2022
152022
Ad eroticism from a psychological distance perspective: Investigating its effects in light of consumers’ sex, ethical judgments, and moral attentiveness
IG Theodorakis, G Painesis
Journal of Business Research 142, 524-539, 2022
22022
Ad Eroticism from A Distance: Scuba Diving into Male and Female Buyers’ Reactions whilst Seeking for Moral Cues in their Lives: An Abstract
IG Theodorakis, G Painesis
Academy of Marketing Science Annual Conference, 343-344, 2020
2020
SEX APPEAL ADS'ETHICAL, ATTITUDINAL AND BEHAVIORAL IMPACT ACROSS VARIED PSYCHOLOGICAL DISTANCE AND CONSTRUAL LEVELS: THE ROLE OF GENDER AND MORAL ATTENTIVENESS
IG Theodorakis, G Painesis
American Academy of Advertising. Conference. Proceedings (Online), 51-51, 2020
2020
AB1017 Rheumatoid Arthritis in Greece: Patient Journey, Access To Treatment Barriers and Their Impact To Adherence
V Stathakopoulos, A Evaggelatos, G Painesis, K Kottikas
Annals of the Rheumatic Diseases 75 (Suppl 2), 1249-1249, 2016
2016
Empirical determination of coupon face value framing and design effects: an experimental approach
G Painesis
Οικονομικό Πανεπιστήμιο Αθηνών. Σχολή Διοίκησης Επιχειρήσεων. Τμήμα …, 2016
2016
Coupon Face Value Framing & The Moderating Role of Stock-up Product Nature
G Baltas, G Painesis
The New Knowledge Globalization Era: Future Trends Changing Corporate and …, 0
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