| Being funny is not enough: The influence of perceived humor and negative emotional reactions on brand attitudes C Warren, EP Carter, AP McGraw Humor in Advertising, 117-137, 2021 | 56 | 2021 |
| Designing and distinguishing meaningful artisan food experiences E Percival Carter, S Welcomer Sustainability 13 (15), 8569, 2021 | 8 | 2021 |
| Meaningful consumption provides long lasting benefits at a high cost EP Carter, L Williams ACR North American Advances, 2017 | 6 | 2017 |
| Prolonging the search for meaning: How hedonic versus eudaemonic consumption experiences shape preference for variety E Percival Carter, L Williams ACR North American Advances, 2014 | 5 | 2014 |
| What was yours is (for now) mine: Prior user knowledge reduces product satisfaction but can improve experiential satisfaction in access‐based consumption RA Stough, EP Carter Journal of Consumer Behaviour 22 (4), 833-847, 2023 | 4 | 2023 |
| Long Lasting Benefits at a High Cost: The Temporal Qualities of Meaningful Consumption L Williams, EP Carter Marketing Department, University of Colorado, Boulder, 0 | 2 | |
| Consumers’ minimum time investments in meaningful consumption EP Carter, LE Williams, N Light Marketing Letters, 1-13, 2023 | 1 | 2023 |
| A Dynamic and Multi-Dimensional Approach to Consumer Well-Being LEP Carter UNiversity of Colorado, 2017 | 1 | 2017 |
| Humor Production and Perceptions of Psychological Health AP McGraw, E Percival Carter, J Harman Available at SSRN 2727829, 2016 | 1 | 2016 |
| Don't Believe the Hype E Percival Carter, L Williams, AP McGraw ACR North American Advances, 2016 | 1 | 2016 |
| Don’t Believe the Hype EP Carter, LE Williams, AP McGraw | 1 | |
| Power and the perception of pregnancy in the academy E Percival Carter Gender, Work & Organization, 2023 | | 2023 |
| In pursuit of imperfection: How flawed products can reveal valuable process information E P Carter, P McGraw ACR North American advances, 2018 | | 2018 |
| No Harm, No Foul: the Role of Inferred Harm in Perceptions of Price Fairness Under Price Maintenance M Campbell, E Percival Carter ACR North American Advances, 2014 | | 2014 |
| The Role of Inferred Harm to Others in Perceptions of Price (Un) Fairness MC Campbell, EP Carter | | |
| How Inferences of Harm to Other Consumers Influence Perceptions of Price (Un) Fairness MC Campbell, EP Carter | | |
