| Product Lineups: The More You Search, The Less You Find SK Park, A Sela Journal of Consumer Research 47 (1), 40-55, 2020 | 5 | 2020 |
| The effect of subjectivity and objectivity in online reviews: A convolutional neural network approach SK Park, T Song, A Sela Journal of Consumer Psychology 33 (4), 701-713, 2023 | 2 | 2023 |
| Rejections Are More Contagious than Choices: How Another’s Decisions Shape Our Own LX Nan, SK Park, Y Yang Journal of Consumer Research, ucad007, 2023 | 2 | 2023 |
| Alexa, I Want It Now: How Conversational Artificial Intelligence Agents Shape Consumer Decisions S Kyu Park, Y Han, A Sela ACR North American Advances, 2020 | | 2020 |
| Threshold Escalation in Product Lineups S Kyu Park, A Sela ACR North American Advances, 2019 | | 2019 |
| To Touch Or Not to Touch?: How Touch Influences Decision Confidence S Kyu Park, Y Yang ACR North American Advances, 2018 | | 2018 |
| Time to Possess, Time to Progress: the Impact of Temporal Ownership on Time Perception Y Han, SK Park, Y Sung ACR Asia-Pacific Advances, 2015 | | 2015 |
| Time to Possess, Time to Progress: The Impact of Temporal Ownership on Time Perception 박상규， 한예규， 성용준 춘계학술대회논문집 2015 (4), 90-90, 2015 | | 2015 |
