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Hye-Young Kim
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Influencer advertising on social media: The multiple inference model on influencer-product congruence and sponsorship disclosure
DY Kim, HY Kim
Journal of business research 130, 405-415, 2021
3852021
Trust me, trust me not: A nuanced view of influencer marketing on social media
DY Kim, HY Kim
Journal of Business Research 134, 223-232, 2021
3662021
Mobile shopping motivation: an application of multiple discriminant analysis
K Yang, HY Kim
International Journal of Retail & Distribution Management 40 (10), 778-789, 2012
2712012
Consumer adoption of smart in-store technology: assessing the predictive value of attitude versus beliefs in the technology acceptance model
HY Kim, JY Lee, JM Mun, KKP Johnson
International Journal of Fashion Design, Technology and Education 10 (1), 26-36, 2017
2612017
Shopping enjoyment and store shopping modes: the moderating influence of chronic time pressure
HY Kim, YK Kim
Journal of retailing and consumer services 15 (5), 410-419, 2008
1982008
“You are too friendly!” The negative effects of social media marketing on value perceptions of luxury fashion brands
M Park, H Im, HY Kim
Journal of Business Research 117, 529-542, 2020
1422020
Perceived benefits of retail loyalty programs: Their effects on program loyalty and customer loyalty
HY Kim, JY Lee, D Choi, J Wu, KKP Johnson
Journal of Relationship Marketing 12 (2), 95-113, 2013
1182013
Keeping customers shopping in stores: interrelationships among store attributes, shopping enjoyment, and place attachment
KKP Johnson, HY Kim, JM Mun, JY Lee
The International Review of Retail, Distribution and Consumer Research 25 (1 …, 2015
1142015
Consumer need for mobile app atmospherics and its relationships to shopper responses
Y Lee, HY Kim
Journal of Retailing and Consumer Services 51, 437-442, 2019
1082019
Indoor Environmental Quality of Classrooms and Student Outcomes: A Path Analysis Approach.
SM Choi, DA Guerin, HY Kim, JK Brigham, T Bauer
Journal of Learning Spaces 2 (2), 2013-2014, 2014
1072014
Social media influencers as human brands: an interactive marketing perspective
DY Kim, HY Kim
Journal of Research in Interactive Marketing 17 (1), 94-109, 2022
852022
Environmental awareness on bamboo product purchase intentions: do consumption values impact green consumption?
JJ Yoo, L Divita, HY Kim
International Journal of Fashion Design, Technology and Education 6 (1), 27-34, 2013
832013
Fashion product display: An experiment with Mockshop investigating colour, visual texture, and style coordination
J Wu, H Won Ju, J Kim, C Damminga, HY Kim, K KP Johnson
International Journal of Retail & Distribution Management 41 (10), 765-789, 2013
792013
Effect of consumer relationship proneness on perceived loyalty program attributes and resistance to change
HY Kim, JYM Kang, KKP Johnson
International Journal of Retail & Distribution Management 40 (5), 376-387, 2012
592012
Emotional loyalty and share of wallet: A contingency approach
HY Kim, MY Lee
Journal of Retailing and Consumer Services 17 (5), 333-339, 2010
592010
Celebrity endorsements for luxury brands: followers vs. non-followers on social media
S Song, HY Kim
International Journal of Advertising 39 (6), 802-823, 2020
492020
Is social media marketing worth it for luxury brands? The dual impact of brand page satisfaction and brand love on word-of-mouth and attitudinal loyalty intentions
S Song, HY Kim
Journal of Product & Brand Management 31 (7), 1033-1046, 2022
412022
Adolescents' body‐tanning behaviours: influences of gender, body mass index, sociocultural attitudes towards appearance and body satisfaction
JJ Yoo, HY Kim
International Journal of Consumer Studies 36 (3), 360-366, 2012
402012
Occupants’ satisfaction with, and physical readings of, thermal, acoustic, and lighting conditions of sustainable office workspaces
K Freihoefer, D Guerin, C Martin, HY Kim, JK Brigham
Indoor and Built Environment 24 (4), 457-472, 2015
382015
The role of love in satisfied customers' relationships with retailers
HY Kim, YK Kim, L Jolly, A Fairhurst
The International Review of Retail, Distribution and Consumer Research 20 (3 …, 2010
382010
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