Follow
Yegyu Han
Yegyu Han
IE Business School
Verified email at ie.edu
Title
Cited by
Cited by
Year
All that glitters is not gold: when glossy packaging hurts brand trust
Y Han, M Pandelaere
Marketing Letters 32 (2), 191-202, 2021
72021
All that glitters is not gold: Packaging glossiness, attention, and trustworthiness
Y Han
Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 81, 2018
72018
Benefiting from disagreement: counterarguing reduces prechoice bias in information evaluation
AS Chaxel, Y Han
Journal of Consumer Psychology 28 (1), 115-129, 2018
62018
The Silver-Lining of Distrust: The Reduction of Information Distortion through Cognitive Consistency
S Chaxel, Y Han
Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 245, 2018
2018
Time to Possess, Time to Progress: the Impact of Temporal Ownership on Time Perception
Y Han, SK Park, Y Sung
ACR Asia-Pacific Advances, 2015
2015
Distrust Lowers Attitudinal Ambivalence: Why Watching Fox News Triggers More Extreme Product Attitudes
AS Chaxel, Y Han, D Han, J Edward
DECISION SCIENCES INSTITUTE
S Schafer, S Callaway, Y Zhang
The system can't perform the operation now. Try again later.
Articles 1–7