Brand trust and brand loyalty, an empirical study in Indonesia consumers AA Setyawan, I Kussudiyarsana British Journal of Marketing Studies 4 (3), 37-47, 2015 | 80 | 2015 |
Pengaruh Pengetahuan Produk Halal, Religiusitas, Dan Halal Awareness Terhadap Keputusan Pembelian Produk Pangan Kemasan Berlabel Halal AN Aulia Universitas Muhammadiyah Surakarta, 2018 | 29 | 2018 |
Examining formal and relational governance in family small medium enterprises: Evidence from Indonesia K Kussudyarsana, S Soepatini, MH Maimun, R Vemuri Journal of Entrepreneurship in Emerging Economies 12 (2), 231-257, 2020 | 20 | 2020 |
Pengaruh Media Sosial Online Dan Media Promosi Offline Terhadap Pemilihan Merek Produk Skincare Dan Klinik Kecantikan K Kussudyarsana, L Rejeki Jurnal Manajemen Dayasaing 22 (1), 1-11, 2020 | 17 | 2020 |
Persepsi konsumen atas merek lokal dan asing pada kategori produk hedonik dan utilitarian K Kussudyarsana Benefit: Jurnal Manajemen dan Bisnis (Jurnal ini Sudah Migrasi) 1 (1), 48-56, 2016 | 17 | 2016 |
The Influence of Brand Ambassador & Eletronic Word of Mouth (e-WOM) on Consumer Buying Interest in Lazada Marketplace With Brand Image as a Mediator N Achmad, MNS Zhari, K Kussudyarsana, M Sholahudin Prosiding University Research Colloquium, 7-15, 2021 | 6 | 2021 |
The Role of Social Capital, Innovation, and Capabilities on MSMEs’ Resilience in Economic Hard Times K Kussudyarsana, HK Maulana, MH Maimun, B Santoso, MT Nugroho Jurnal Manajemen Bisnis 14 (1), 72-89, 2023 | 4 | 2023 |
A Review of Theoretical Perspective on Family Business Governance K Kussudyarsana Benefit: Jurnal Manajemen dan Bisnis (Jurnal ini Sudah Migrasi) 4 (1), 27-40, 2019 | 4 | 2019 |
Analisis pengaruh service recovery terhadap loyalitas pelanggan dalam jasa telepon seluler M Antika, K Kussudyarsana, ED Hananti Benefit: Jurnal Manajemen dan Bisnis (Jurnal ini Sudah Migrasi) 2 (2), 136-148, 2017 | 4 | 2017 |
THE EFFECT OF PRICE, PRODUCT, AND FLASH SALE ON REPURCHASE DECISION WITH CUSTOMER SATISFACTION AS MODERATION ON TIKTOKSHOP FEATURES RA Baroroh, K Kussudyarsana, S Soeptaini Eqien-Jurnal Ekonomi dan Bisnis 11 (1), 255–265-255–265, 2022 | 3 | 2022 |
The Effect of Social Media, Packaging, and Product Quality on MSME Sales Performance B Febrianti, K Kussudyarsana, MH Maimun International Conference on Economics and Business Studies (ICOEBS 2022), 75-80, 2022 | 3 | 2022 |
The Effect of Testimonials, Service Quality and Service Price Perceptions Mediated by Variety Seeking Variables on Purchase Decisions Personal Shopper (@ Jastipsolo_) K Kussudyarsana, NK Rahmadhoni, M Sholahudin, N Ahmad Prosiding University Research Colloquium, 66-78, 2021 | 3 | 2021 |
Indonesian Local Game Developer Marketing Strategy Analysis: Consumer Perspective FA Prasetya, K Kussudyarsana Issues on Inclusive Growth in Developing Countries 1 (2), 83-92, 2020 | 3 | 2020 |
Analisis klaster dengan value chain analysis: Studi kasus pada klaster mebel rotan di Surakarta I Susila, K Kussudyarsana, F Fatchurrohman Benefit: Jurnal Manajemen dan Bisnis (Jurnal ini Sudah Migrasi) 11 (2), 89-101, 2016 | 3 | 2016 |
BUDAYA DAN PEMASARAN Tinjauan Pengaruh Budaya terhadap Perilaku Konsumen K Kussudyarsana Benefit: Jurnal Manajemen dan Bisnis (Jurnal ini Sudah Migrasi) 12 (2), 172-180, 2009 | 3 | 2009 |
Kussudyarsana, 2007 AD Hastuti Analisis Penilaian Tingkat Kesehatan Bank Pada PD. BPR BKK Sragen Kota …, 2003 | 3 | 2003 |
Pengaruh Tacit Knowledge Dan Technological Capability Dengan Mediasi Innovation Behavior Terhadap Kinerja Karyawan Perguruan Tinggi K Kussudyarsana, J Waskito Jurnal Muara Ilmu Ekonomi dan Bisnis 7 (2), 357-373, 2023 | 2 | 2023 |
Application of The Technology Acceptance Model in Measuring Customer Satisfaction and Loyalty M Tasrif, AA Setiawan, EP Saputro, K Kussudyarsana International Journal of Management Science and Information Technology 3 (1 …, 2023 | 2 | 2023 |
Analisis Faktor-Faktor yang Memengaruhi Minat Penggunaan Electronic Money pada Online Shopping (Studi pada Mahasiswa Universitas Muhammadiyah Surakarta) A Widyaningsih Universitas Muhammadiyah Surakarta, 2019 | 2 | 2019 |
Analisis Daya Saing Pasar Tradisional terhadap Pasar Modern di Sukoharjo K Kussudyarsana, E Widiatmoko, AS Utami Prosiding University Research Colloquium, 213-223, 2019 | 2 | 2019 |