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Sony Kusumasondjaja
Sony Kusumasondjaja
Verified email at feb.unair.ac.id
Title
Cited by
Cited by
Year
Credibility of online reviews and initial trust: The roles of reviewer’s identity and review valence
S Kusumasondjaja, T Shanka, C Marchegiani
Journal of Vacation Marketing 18 (3), 185-195, 2012
3622012
Endorsement and visual complexity in food advertising on Instagram
S Kusumasondjaja, F Tjiptono
Internet Research 29 (4), 659-687, 2019
2132019
The roles of message appeals and orientation on social media brand communication effectiveness: An evidence from Indonesia
S Kusumasondjaja
Asia Pacific Journal of Marketing and Logistics 30 (4), 1135-1158, 2018
1392018
Exploring the role of visual aesthetics and presentation modality in luxury fashion brand communication on Instagram
S Kusumasondjaja
Journal of Fashion Marketing and Management: An International Journal 24 (1 …, 2020
1182020
Anger punishes, compassion forgives: how discrete emotions mitigate double standards in consumer ethical judgment
F Septianto, F Tjiptono, S Kusumasondjaja
Journal of Retailing and Consumer Services 53, 101979, 2020
352020
Efektivitas social media advertising: Peran brand familiarity dan kongruensi endorser
S Kusumasondjaja
Jurnal manajemen dan kewirausahaan 16 (1), 83-92, 2014
192014
Information quality, homophily, and risk propensity: Consumer responses to online hotel reviews
S Kusumasondjaja
Journal of Economics, Business, & Accountancy Ventura 18 (2), 241-252, 2015
162015
Trust and commitment relationships in virtual brand community
S Kusumasondjaja
Australian and New Zealand Marketing Academy Conference, Melbourne, 2009
152009
Identitas Sosial, Norma Kelompok, Kepercayaan Dan Online Helping Behavior Pada Komunitas Sosial Berbasis Facebook
S Kusumasondjaja
MIX: Jurnal Ilmiah Manajemen 6 (2), 156734, 2016
132016
Respon konsumen pada mobile advergames: intrusiveness dan irritation
S Kusumasondjaja
Journal of Technology Management 15 (3), 206-223, 2016
102016
Comparing the effectiveness of information framing strategy on utilitarian and hedonic food product packaging
S Kusumasondjaja
Jurnal Manajemen & Agribisnis 15 (1), 44-44, 2018
82018
Pengaruh Persepsi Desain Toko Terhadap Store Repatronage Intentions Dengan Shopping Experience Costs Sebagai Intervening Di Toko Elektronik “X” Surabaya
S Gunawan, R Rilantiana, S Kusumasondjaja
Jurnal Manajemen Teori & Terapan 2 (1), 24-44, 2009
72009
Commitment to online community and continuance intention: issue involvement, interactivity, and social interaction
S Kusumasondjaja
Jurnal Bisnis dan Manajemen 18 (2), 90-103, 2017
62017
Credibility of online reviews and initial online trust in hotel services: the roles of similarity and review quality
S Kusumasondjaja, T Shanka, C Marchegiani
Proceedings of Australian and New Zealand Marketing Academy Conference, 2011
62011
Building social media engagement on Instagram by using visual aesthetics and message orientation strategy: A content analysis on Instagram content of Indonesia tourism destinations
S Kusumasondjaja
Journal of International Conference Proceedings 4 (3), 129-138, 2021
32021
Gift Giving Behavior Among Millennials, the Use of Photo Elicitation Interview To Discover Consumer Insight
H Rachmahani, S Kusumasondjaja
ASEAN Marketing Journal 12 (1), 6, 2021
32021
Travelers’ responses to online information on consumer-generated media for travel-related services
S Kusumasondjaja
Curtin University, 2012
32012
Visual aesthetics, vividness, and message types in luxury brand communication on instagram
S Kusumasondjaja
Global Marketing Conference, 20-21, 2018
22018
Perbandingan efektivitas healthy food advertising di instagram dengan perbedaan visual aesthetics dan information quality
S Kusumasondjaja
INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia 6 (2), 185-200, 2023
12023
Travelers\U+ 2019\Responses to Online Information on Consumer-generated Media for Travel-related Services
S Kusumasondjaja
Curtin University., 2012
12012
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