| Trends and patterns in digital marketing research: bibliometric analysis Z Ghorbani, S Kargaran, A Saberi, M Haghighinasab, SM Jamali, ... Journal of Marketing Analytics, 1-15, 2021 | 64 | 2021 |
| Identification of innovative marketing strategies to increase the performance of SMEs in Iran M Haghighinasab, B Sattari, M Ebrahimi, P Roghanian International Journal of Fundamental Psychology & Social Sciences 3 (2), 26-30, 2013 | 39 | 2013 |
| A success model for business process management implementation AZ Dabaghkashani, BN Hajiheydari, CM Haghighinasab International Journal of Information and Electronics Engineering 2 (5), 725-729, 2012 | 33 | 2012 |
| ITIL Adoption Model based on TAM S Mehravani, N Hajiheydari, M Haghighinasab International Conference on Social Science and Humanity IPEDR 5, 33-37, 2011 | 31 | 2011 |
| The impact of Social bonds on consumer responses to advertising on social networks M Haghighinasab, P Ahadi, E Haghdadi Consumer behavior studies journal 7 (1), 22-46, 2020 | 10 | 2020 |
| The Effects of Green Export Marketing Strategy on Creating Green Brand Image Case Study: Iran’s Saffron Industry M Haghighinasab, T Nabizadeh Quarterly Journal of Brand Management 4 (4), 113-146, 2018 | 8 | 2018 |
| Extracting the rules governing the behavioral intentions of Iranian users of Mobile Tourism Applications using individual factors based on the Rough Set theory N Mahavarpour, F Sajadian, M Haghighinasab Journal of Tourism and Development 7 (4), 83-99, 2019 | 7 | 2019 |
| The effect of channel function performance on relationship quality with organizational buyers: A case study in iranian food distribution company M Ebrahimi, M Haghighinasab, B Sattari, P Roghanian International Journal of Fundamental Psychology and Social Sciences 3 (3), 42-47, 2013 | 7 | 2013 |
| Dynamic pricing: A bibliometric approach F Goli, M Haghighinasab Interdisciplinary Journal of Management Studies (Formerly known as Iranian …, 2022 | 6 | 2022 |
| The relationship between the implementation of customer relationship management, customer satisfaction and organization performance in Iranian businesses G Ghasemi, M Haghighinasab, ZS Mortazavi International Journal of Computer Science and Network Security 17 (5), 135-145, 2017 | 6 | 2017 |
| Assessing Domestic Customer's Attitude for Website Usability and Attractiveness in Iran Petrochemical Commercial Company (IPCC) in B2B Market Space M Haghighinasab, A Tabeein JOURNAL OF BUSINESS MANAGEMENT 1 (1), 21-38, 2009 | 5 | 2009 |
| Effect of Top Managers’ Commitment, Knowledge Management and Organizational Learning on Customer Capital M Haghighinasab, L Ghodratabadi, S Shafi Journal of Business Management 11 (2), 357-374, 2019 | 4 | 2019 |
| Examining the effective factors on and consequences of satisfaction of inbound tourists and assessing their satisfaction of tourism services in Isfahan M Haghighinasab, HR Yazdani, E Karimi Journal of business management 6 (4), 731-753, 2014 | 4 | 2014 |
| From Digital Content Marketing Toward Brand Engagement RZ Fashami, M Haghighinasab, N Seyyedamiri, P Ahadi The Emerald Handbook of Multi-Stakeholder Communication, 281-305, 2022 | 3 | 2022 |
| Meta-analysis of Influencing Factors on Perception of Fairness in Dynamic Pricing M Nazari, A Heidary, M Haghighinasab, M Samizadeh Journal of Business Management 10 (1), 229-252, 2018 | 3 | 2018 |
| A case study on branding in Iran pharmaceutical industry. MA Amirshahi, M Haghighinasab, A Habibi, A Ahmadiani Pejouhandeh 14 (2), 2009 | 3 | 2009 |
| The Portrayal of Gender Roles in Television Commercials on the IRlB M HaghighiNasab, S Hedayati Women's Studies Sociological and Psychological 3 (7), 33-50, 2005 | 3 | 2005 |
| Designing a Digital Content Marketing Framework to Engage Consumers with Brands on Social Media: A Bibliometric Review R Zaman Fashami, M Haghighinasab, N Seyyedamiri, P Ahadi Journal of Business Management 14 (4), 573-601, 2022 | 2 | 2022 |
| Designing the Value Co-Creation Network based on innovation in technology Entrepreneurship Ecosystem M Haghighinasab, M Pazari, J Edalatian Shahriari Journal of Entrepreneurship Development 13 (4), 541-560, 2021 | 2 | 2021 |
| Auto-Hull insurance market segmentation in one of the biggest insurance company in Iran LN Niakan, M Haghighinasab IRANIAN JOURNAL OF INSURANCE RESEARCH (SANAAT-E-BIMEH) 35 (3001225), 93-123, 2020 | 2 | 2020 |
Nastaran HajiheydariQueen Mary University of LondonVerified email at qmul.ac.uk
