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Jingcun Cao
Jingcun Cao
Assistant Professor of Marketing, Faculty of Business and Economics, The University of Hong Kong
在 hku.hk 的电子邮件经过验证 - 首页
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Beyond google play: A large-scale comparative study of chinese android app markets
H Wang, Z Liu, J Liang, N Vallina-Rodriguez, Y Guo, L Li, J Tapiador, ...
Proceedings of the Internet Measurement Conference 2018, 293-307, 2018
1552018
From free to paid: Monetizing a non-advertising-based app
J Cao, P Chintagunta, S Li
Journal of Marketing Research 60 (4), 707-727, 2023
92023
Is Relevancy Everything? A Deep Learning Approach to Understand the Coupling of Image and Text
J Cao, X Li, L Zhang
A Deep Learning Approach to Understand the Coupling of Image and Text (June …, 2022
12022
Social Media Influencers and Product Sales: Evidence from Tiktok
T Han, J Cao, M Hu, PK Chintagunta
Available at SSRN 4633609, 2023
2023
The Spillover Effects of Copycat Apps and App Platform Governance
J Cao, A Haviv, N Li
Available at SSRN 4250292, 2023
2023
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